Samsung Partners Bengaluru Startup EMBIBE to Transform TVs Into Educational Tools with Personalised Learning Experiences

• The collaboration aims to transform TVs into educational tools with personalised learning experiences for CBSE, ICSE, IB, Cambridge, all State Boards, JEE & NEET students
• EMBIBE’s integration will provide students access to a comprehensive collection of award-winning 3D explainers and personalised adaptive practice with hints & solutions
• The Samsung Education Hub app is available on all Samsung Smart TVs and Smart Monitors, offering an exclusive 50% discount on all annual subscriptions, one per EMBIBE profile.

South Korean electronics giant, Samsung, has partnered with Bengaluru-based EMBIBE, an AI-powered personalised learning outcomes platform, to integrate it into the Samsung Education Hub app, a designed-for-TV education app. The collaboration will help TVs become effective educational tools providing personalised learning experiences for students.

Through this partnership, EMBIBE, as part of the Samsung Education Hub app, will offer extensive educational coverage, supporting all major curricula, including CBSE, ICSE, IB, Cambridge, all State Boards and major entrance exams such as IIT JEE and NEET. Students will benefit from a large collection of award-winning, immersive 3D explainer videos, designed to make even the most complex topics easier to understand and more engaging to learn.

“The Samsung Education Hub app aims to expand the role of TVs in homes, transforming them from mere entertainment hubs to a seamless platform for online learning. This innovative ‘designed-for-TV’ education app is set to revolutionise the online learning experience, making it engaging and accessible to all. Our vision is to create a future where education knows no boundaries and knowledge is within easy reach at the click of a button,” said Viplesh Dang, Senior Director, Visual Display Business, Samsung India.

“Our partnership with Samsung TV marks a significant leap in delivering a truly personal, engaging, learning experience through one of the most trusted and loved mediums. Samsung has partnered with EMBIBE because we’ve solved two critical challenges: creating stunning interactive, multi-modal content and delivering it through a deeply personalized experience powered by AI. The synergy between Samsung’s innovation and EMBIBE’s expertise in edtech is a powerful combination that sets a new standard for educational excellence, creating a transformative learning experience for everyone,” said Aditi Avasthi, Founder & CEO at EMBIBE.

At the heart of EMBIBE’s offering is its personalised, AI-driven adaptive practice, which adjusts to each student’s learning level. Through the Samsung Education Hub, students will be able to access EMBIBE’s video-based learning resources and also its AI-powered adaptive practice in English, Hindi and 10 major regional languages, backed by over 10 years of educational engagement data of more than two crore students. They can choose from 54,000 practice tests and use personalised score-improvement features that will provide useful insights for improvement. In addition, students can avail Samsung’s exclusive discount of a flat 50% on EMBIBE annual subscription purchased on TV.

EMBIBE content will be available on all 2024 Samsung TVs and smart monitors and will be gradually made available on earlier models. Existing subscribers of EMBIBE, who own Samsung TVs will have seamless login and access to this rich educational content, along with Samsung TV users who wish to subscribe to the platform. Earlier this year, Samsung had teamed up with the leading ed-tech platform, Physics Wallah for Samsung Education Hub on 2023 & 2024 Samsung TVs.

Reliance Industries Testing 'Jio TV OS', the 1st Made-in-India Smart TV OS

Reliance Industries has taken a significant step by beta testing India's first homegrown smart television operating system (OS), known as Jio TV OS.

Jio TV OS is based on Google's Android platform. It will compete with established players such as Samsung's Tizen OS, LG's webOS, Skyworth's Coolita OS, and Hisense's Vidaa OS.

Reliance aims to bundle its other apps, including JioCinema, with the smart TVs running Jio TV OS. The integration of Jio broadband connections is also part of the strategy. Licensing deals and JioCinema integration are expected to drive revenue.

Jio TV OS is an open-source platform, encouraging developers to build optimized apps not only for smart TVs but also for other connected devices like smartphones.

Reliance is not charging any licensing fees, aiming to make the OS widely popular.

While large multinational companies like Samsung and LG may not adopt this OS due to their existing platforms, Reliance plans to collaborate with homegrown and smaller brands to increase adoption.

The smart TV market in India faced a 14% year-on-year decline in shipments during the January to March period. However, the segment of 55-inch and above screen size saw a 23% year-on-year growth in the same quarter. The market is expected to decline by 10% in calendar year 2024, primarily due to reduced demand for small-screen TVs.

Overall, Reliance Industries' Jio TV OS aims to disrupt India's smart TV market by offering an open-source alternative and leveraging its ecosystem of services. Keep an eye out for its official launch around Diwali.

Samsung Partners FlexIt To Offer Online Health and Wellness Training on Samsung Daily+

The partnership will allow users around the globe to access personal training services and more with the FlexIt app on the new Samsung Daily+ lifestyle hub

Samsung Electronics today announced a new partnership with FlexIt, a health and wellness solution that makes exercise more convenient and accessible. Starting this quarter,1 FlexIt will bring personal trainer-based fitness content to Samsung Smart TV users through the new lifestyle hub Samsung Daily+2 on Samsung Tizen OS.

“Wellness should be central to our routines, so building healthy habits through Samsung Daily+ makes it convenient to incorporate health and wellness into all different aspects of daily life,” said Demian Hyun, Vice President and Head of the Experience Planning Group of Visual Display Business at Samsung Electronics. “This new partnership underscores Samsung’s commitment as the leader in the global display industry to promoting thoughtful, interconnected health experiences aimed at bettering the lives of consumers.”

On the FlexIt app’s online portal, users can find, book and pay for exclusive one-on-one virtual fitness sessions directly on their TVs. With a camera connected — whether it be via a supported webcam3 or a smartphone — virtual health professionals4 provide real-time feedback, adjust workouts and offer form modifications to foster a supportive, safe and effective workout environment.

The FlexIt app helps users approach their health in a more holistic way; in addition to workout content, FlexIt offers nutrition training, low-impact wellness activities like meditation and yoga, and physical and occupational therapy. By working virtually with a trainer who understands their personal fitness journey and wellness goals, users craft an attainable routine that suits their needs and lifestyle, all from the comfort of their home or any other location with a connected device.

By housing services such as FlexIt, Samsung Daily+ is paving the way for the future of virtual health and wellness experiences through its convenience and accessibility to build productive and convenient daily routines. Samsung Daily+ serves as a new lifestyle hub for Smart TV users, allowing them to conveniently enjoy a wide range of premium lifestyle services and features — such as home fitness, telehealth services, video calls and more — using one single Interface.

“Through the innovative FlexIt app for Samsung, we’re furthering our commitment to making fitness more accessible than ever. By delivering personalized, one-on-one immersive training experiences directly to your living room, we’re extending our reach to a broader audience, empowering individuals to achieve their wellness goals with ease and convenience,” said Austin Cohen, FlexIt’s Founder and CEO.

During CES® 2024, Samsung gave consumers an early look at Samsung Daily+ and the FlexIt app on its 2024 Neo QLED 8K. Richard Friedman, FlexIt’s Senior Vice President of Technology, joined the Samsung team in Las Vegas to showcase how the FlexIt app integrates with Samsung TVs. Samsung Daily+ is also a 2024 CES Innovation Awards Honoree, having been recognized as a unique smart home service with an open ecosystem that integrates third-party services.

For more information on health offerings on Samsung’s TV lineup, visit Samsung.com.

Blaupunkt Launches 50-inch Android TV Model in India at Rs. 36,999

Bookings will be open from August 6th and will be exclusively available on Flipkart

Powered by Android 10, the set is bezel-less which comes with 60W speaker output with Dolby Digital Plus.

New Delhi/NCR, 5th August 2021: Blaupunkt, a German-based audio video consumer electronics brand has announced the launch of its brand new 4k resolution 50-inch Android Smart TV Model in partnership with the home-grown TV manufacturer Super Plastronics Pvt Ltd (SPPL). The brand new product will be open for booking from 6th August to the customers which will be exclusively available on Flipkart.

The 50-inch version is available at Rs 36,999, powered by Android 10 is bezel-less which comes with 60W speaker output with Dolby Digital Plus, DTS TruSurround certified audio, Dolby MS12 sound technology that can decode and improve Dolby Atmos, 4 speakers, and 2 GB Ram and 8 GB ROM to offer a smooth viewing experience. It comes with a brightness of 500 nits and it has an in-built Chromecast & Airplay that supports 1000+ Apps. In addition, the set has exquisite features including a Voice–enabled remote and it allows viewers to access more than 6000+ apps including Google TV, Amazon Prime Video etc and Google Play Store with 500,000 Plus TV Shows etc. Blaupunkt TV has in-built dedicated shortcut keys on the remote to enable users to access Netflix, Prime and Youtube and Google Play.

Speaking about the new launch, Mr Avneet Singh Marwah, CEO at SPPL “Blaupunkt has already marked an impressive footprint in the Indian market in a few days. The earlier series of launches have accomplished a phenomenal response from the consumers. With this new launch, we ensure a breathtaking visual appeal of both home and office interiors. Consumers can not only effortlessly access over 6000 apps and games like Netflix, Prime Video, Hotstar, Google Play Store etc., but also enjoy any form of entertainment with style and topnotch specifications within a budget. We are super hopeful that this Android TV will surely fulfil the expectations of the consumers and be a potential medium of unlimited entertainment.”

The brand has recently launched 4 android tv models in India with pricing starting from INR 14,999 which include a 32-inch HD Ready Cybersound Android TV, a 42-inch FHD Android TV, a 43-inch Cybersound 4K Android TV and 55-inch 4K Android TV. The 32-inch version is available at Rs 14,999, powered by Android 9 is bezel-less which comes with 40W speaker output, Edge-free sound technology, 2 speakers, and 1 GB Ram and 8 GB ROM to offer a smooth viewing experience. 

The 42- inch FHD Android TV is priced at Rs 21,999, powered by Android 9 and includes an Ultra-Thin Bezel, 40W speaker output, Edge-free sound technology, 2 speakers, 1GB Ram and 8GB ROM. The brand has incorporated a 50W speaker output in the 43-inch 4K TV which is bezel-less and priced at Rs 30,999. It has Dolby Digital Plus, DTS TruSurround certified audio with 4 amazing speakers and has used Dolby MS12 sound technology that can decode and improve Dolby Atmos, Dolby Digital Plus powered sound technologies. 

The model is powered by Android 10 and is inbuilt with a 2GB Ram and 8GB ROM. Lastly, the 55-inch model priced at Rs 40,999 is bezel-less and has a 60W speaker output with Dolby Digital Plus, DTS TruSurround certified audio, Dolby MS12 sound technology that can decode and improve Dolby Atmos, Dolby Digital Plus powered sound technologies, Android 10, 2GB Ram, 8GB Rom and 4 speakers just like the 43-inch version.

About Blaupunkt: 

Blaupunkt is a German brand for consumer electronics, car multimedia, and related consumer lifestyle products. Founded in Berlin in 1924 as the "Ideal" company, Blaupunkt gained notoriety through the internal test label for headphones - the blue dot. The quality feature became a trademark, and in 1938 also the company name. Today, the brand is being developed by GIP Development SARL as part of a licensing program launched in 2009. More than 40 licensees around the world distribute BLAUPUNKT products on all continents in more than 90 countries in the categories: Audio, Video, TV, Car Multimedia, Mobile Telephony, E-Mobility, Home Appliances, Security Systems, Cleaning Robots, Air Conditioning, E-Mobility and many more.

Zee5 Unlocks 'Scan and Pay' UPI Option on Samsung Smart TVs for A Digital India

ZEE5, the Entertainment Super-App of India, has become the first ever OTT platform to launch an UPI based payment facility on connected devices. Users of Samsung smart TVs now have an option of ‘scan and pay’ by selecting the ‘UPI payment’ mode, ‘scanning the QR’ and ‘paying on their UPI app’. With this easy convenient option, the app is set to empower users by democratizing the payment process and allowing customers to make payments through their smartphones. The UPI based payment facility provides a safe and easy option for consumers across India who wish to opt for digital modes. The latest version of the app has also made ZEE5 available to users owning 2016 & 2017 models of Samsung Smart TVs, thus making ZEE5 widely accessible to Samsung users.

ZEE5 has been a leader in the OTT space due to the platform’s consistent efforts to reinvent viewing experience for users. Right from content to navigation to backward compatibility, ZEE5 continuously innovates and integrates the entire experience through technology and innovations to bring maximum convenience to users. As a player that caters to a vastly diverse audience and has multiple options in subscription packages, this takes forward the ZEE5 vision to make the entire experience simple and quick.

Sharing more insights, Mr. Rajneel Kumar, Business Head - Expansion Projects & Global Head of Products, ZEE5 India stated, “ZEE5 has been leading the way in innovation through technology with constant upgrades to our interface and navigation to make things smoother for users. In an industry leading initiative, ZEE5 is now offering users the option to make their payments easily online while watching their favorite content through smart TV Apps. The latest update of the ZEE5 app on Samsung Smart TVs has already made UPI QR payments available to users. Customers can now choose their plan, make the payment through UPI within seconds by scanning the QR code, and then continue streaming. This is an exciting juncture for ZEE5 as very few sectors offer this option and we are the first platform in this industry to explore this. ZEE5 has been a pioneer in integrating new technology and options and this is another step that will drive forward our growth."



"At Samsung, our approach has always been to provide customer centric and meaningful innovations that offer convenience to our consumers. A welcome addition to the Samsung ecosystem, ZEE5 will now enable payments through UPI on their platform by scanning the QR code and paying on smartphones. OTT platforms have become the new norm for consumption of entertainment and this unique feature will provide a seamless and integrated service for our customers," said Mr. Raju Pullan, Senior Vice President, Consumer Electronics Business, Samsung India.





Praveena Rai, COO, NPCI said, “We are happy to associate with Zee5 and provide a unique offering in the form of UPI scan and pay to the Samsung Smart TV viewers. We believe the QR scan feature will help them start or renew their Zee5 subscription instantaneously while staying connected. In today's times where OTT platforms are becoming an integral part of millions of lives, innovative offerings like UPI QR empower viewers with a new level of convenience and comfort which we understand is the need of the hour. We are confident that our strategic alliance with Zee5 is poised to offer customers a delightful digital payments experience."

Narendra Yadav, Vice President, Paytm said, "We are happy to partner with Zee5, which is one of India's leading entertainment networks. With Paytm UPI, users can now make quick subscription payments through their smartphones and get access to an exciting world of digital entertainment. We look forward to bringing new innovations together with the company."

ZEE5 offers a large library of content in 12 languages which include originals, popular shows and movies. The distinct genres and languages have also helped strengthen ZEE5’s reach and popularity in regional markets as well. The platform’s popularity has further solidified due to the focus on easy navigation through integrating various tools and features which have made selecting custom plans and making payments even more hassle-free over time.

HOW TO PURCHASE ZEE5 SUBSCRIPTION USING UPI ON SAMSUNG SMART TV

In pursuit of continuously enhancing customers’ experience, both Samsung and ZEE5 have plans to further deepen their ongoing partnership with hot key integration for the latest Samsung Smart TVs (2020 models), slated to go live soon.

About ZEE5

ZEE5 is the digital entertainment destination launched by Zee Entertainment Enterprises Limited (ZEEL), a global Media and Entertainment powerhouse. With content across 12 languages like English, Hindi, Bengali, Malayalam, Tamil, Telugu, Kannada, Marathi, Oriya, Bhojpuri, Gujarati & Punjabi, ZEE5 is home to 1.25 lakh hours of On Demand Content and 100+ live TV channels. The platform brings together the best of Originals, Indian and International Movies and TV Shows, Music, Kids content, Cineplays, Live TV and Health and Lifestyle content all in one single destination. ZEE5 offers ground breaking features like 11 navigational languages, content download option, seamless video playback and Voice Search.

METZ Launches Infinity Screen Google Certified Android 8.0 Smart TVs on Amazon.in

Premium German brand METZ has launched android 8.0 Smart TVs today in India on Amazon.in. The newly launched TV comprises of 32 inch (M32E6) HD Ready Android 8.0 Infinity Screen TV @ 12999, 40 inch (M40E6) Full HD Android 8.0 Infinity Screen TV @ 20999, 50 inch (M50G2) 4K UHD Android 8.0 Infinity Screen TV @36999 and 55 inch (M55G2) 4K UHD Android 8.0 Infinity Screen TV @ 42999.

The newly launched TVs are Google Certified Android and are known for their remarkable features including German Technology, premium Aesthetics, Bezel-less Infinity Screen, high resolution, millions of apps from Google play store, YouTube, Hot star, Netflix, and many more such attributes.

Speaking on the occasion Mr. Norbert Kotzbauer, CEO, METZ Germany & Mr. Victor Wan, MD, METZ India said, “We are happy to launch 4 SKU today on Amazon. in. Our products are characterized by incredible German engineering and are simple to operate. Our products are also known for their latest smart functions that allow unlimited entertainment in the living room.”

Speaking about the launch Garima Gupta, Category Leader – Televisions, Amazon India (Designation) said, “We are excited to partner with METZ to bring their Android 8.0 Smart TVs for our customers on Amazon.in. With this partnership, we continue to build a strong portfolio of televisions offering vast selection, great value, fast doorstep delivery and unparalleled shopping experience.”

With the aim of enchanting its customers by its marvel of engineering, performance and durability, METZ, the premium German brand, acquired by Skyworth in 2015, and is all set to unveil its premium range LED TVs. METZ brand range of UHD, OLED with the advanced technology of AI will be made available online on Amazon.in in India.

Meeting the aspirations of Indian customers for latest technology products at best value will be the Hallmark of METZ brand in India.

Model Number	Size	Category	Key Features	MOP
M32E6	32"	Android TV (8.0 Version)	Android 8.0 Version, Google Assistant, Google Play, YouTube	12999
M40E6	40"	Android TV (8.0 Version)	Android 8.0 Version, Google Assistant, Google Play, YouTube	20999
M50G2	50"	4K Android TV (8.0 Version)	Android 8.0 Version, 4K, Google Assistant, Google Play, Netflix, YouTube	36999
M55G2	55"	4K Android TV (8.0 Version)	Android 8.0 Version, 4K, Google Assistant, Google Play, Netflix, YouTube	42999

Established in 1938, METZ has been one of the longest established consumer electronics companies in Germany, and has dominated Europe for over eight decades. Ever since its inception METZ emerged far ahead by delivering contemporary designs as well as latest customer-friendly technology that was of the highest quality. Little wonder that METZ as a brand has earned its coveted position of being ‘the pride of millions of households’ in not only in Germany, but in entire Europe as well.

Your Smart TV Can Be Hacked Through Over-The-Air Signals

Our Smart TVs aren't that smart after all. While the whole debate around Smart TVs being prone to hacking has been going on since the advent of the technology, but now a researcher named Rafael Scheel has discovered something that could cause some major troubles for the Smart TV industry.

The Oneconsult security researcher has brought to fore an attack that is capable of controlling smart TVs by embedding code into digital (specifically, DVB-T) over-the-air broadcasts. Yes, that means, exploits can now attack your smart TV through over-the-air signals.

During the attack, the hackers take advantage of the shortcomings in a set's web browser in order to get a grassroot-level access and issue virtually any command that they like. One is only required to have a transmission that is capable of reaching compatible TVs, and at least one attack will function without even revealing that something is a miss.

According to Scheel, the hacking technique has been tested to work on at two latest Samsung Smart TV models. And, yes, it is very possible to alter the code in order to compromise other web-enabled televisions.

If there's one thing that has emerged positive in this whole fiasco is the specificity of the attack. As of now, only some countries are known to make use of DVB-T, and even fewer support the hybrid broadcast broadband TV format (HbbTV) that is required in order to make the attack happen. The victim of this attack is also required to have his TV connected to the internet and be tuned into a DVB-T channel. This means, North Americans that are watching ATSC broadcasts have absolutely nothing to fret right now. Further, one is also good to go if they make use of a gaming console or media hub for entertainment purposes

Scheel's discovery underlines the importance of locking down smart TVs, which aren't treated to security updates as frequently as we get on our smartphones and PCs. While comprising individual TVs through conventional internet-only attacks is one thing, but compromising multiple TVs within a certain range is just a diabolical act. Hence, it is high time the Smart TV manufacturers start treating security as a priority if they want to prevent such attacks from finding a place in our reality.

Astrum Magic Stick turn your TV into an Android Smart TV

Owning a Smart TV has always been on the buying list for most of the people but the budget factor has acted as a hindrance in the fulfilment of this desire. Worry no more because with Astrum Magic Stick, you can easily convert your ordinary TV into a Smart TV that too within a very small budget.

Astrum Holdings recently launched this magic stick to change the way television is viewed in India. The device functions on Android 4.2 Jelly Bean. By using the Magic Stick the user can easily download various apps from the play store directly into his or her TV.

The Android stick function converts the user’s television into full function Smart TV directly. Its video function helps play real HD video direct from USB drive or NAS devices. It even has built in Bluetooth to connect to Bluetooth devices. The Astrum Magic Stick is valued at Rs. 3,999 and comes with a one year warranty.

The Stick is Wi-Fi enabled for wireless connectivity and comes with HDMI and mini HDMI port to connect your smart TV. The wonder stick has a DDR3 1GB Memory and a Nand Flash of 8G.



According to Puneet Dhandharia, who is the Country Manager for Astrum’s operation in India, Astrum is proud and confident about launching the Astrum Magic Stick for the Indian market. He even assures that now people need not to spend thousands and lakhs in buying a Smart TV as this finger sized, cost effective portable android stick is capable of providing the same experience as a real Smart TV in a very small budget.

Its Quad core processor lets you work, play games and run applications faster and better on the big screen.  The stick also has a Micro SD card which lets the user store videos, photographs and songs.

The Astrum Magic Stick is a wonder product from Astrum Holdings Limited which boosts of being an energetic company with the combination of technology and humanity. The company is wholly focused in Mobile, IT, accessories and related products. The company has continuously worked in the direction of breaking down barriers between technology and people since its inception in 2008.

Astrum Magic Stick turn your TV into an Android Smart TV

Owning a Smart TV has always been on the buying list for most of the people but the budget factor has acted as a hindrance in the fulfilment of this desire. Worry no more because with Astrum Magic Stick, you can easily convert your ordinary TV into a Smart TV that too within a very small budget.

Astrum Holdings recently launched this magic stick to change the way television is viewed in India. The device functions on Android 4.2 Jelly Bean. By using the Magic Stick the user can easily download various apps from the play store directly into his or her TV.

The Android stick function converts the user’s television into full function Smart TV directly. Its video function helps play real HD video direct from USB drive or NAS devices. It even has built in Bluetooth to connect to Bluetooth devices. The Astrum Magic Stick is valued at Rs. 3,999 and comes with a one year warranty.

The Stick is Wi-Fi enabled for wireless connectivity and comes with HDMI and mini HDMI port to connect your smart TV. The wonder stick has a DDR3 1GB Memory and a Nand Flash of 8G.



According to Puneet Dhandharia, who is the Country Manager for Astrum’s operation in India, Astrum is proud and confident about launching the Astrum Magic Stick for the Indian market. He even assures that now people need not to spend thousands and lakhs in buying a Smart TV as this finger sized, cost effective portable android stick is capable of providing the same experience as a real Smart TV in a very small budget.

Its Quad core processor lets you work, play games and run applications faster and better on the big screen.  The stick also has a Micro SD card which lets the user store videos, photographs and songs.

The Astrum Magic Stick is a wonder product from Astrum Holdings Limited which boosts of being an energetic company with the combination of technology and humanity. The company is wholly focused in Mobile, IT, accessories and related products. The company has continuously worked in the direction of breaking down barriers between technology and people since its inception in 2008.