Doordarshan's DD Kisan to Launch Two AI Anchors AI Krish and AI Bhoomi Tomorrow

The AI anchors can speak in fifty languages

Doordarshan is going to achieve another milestone as after 9 years of immense success, DD Kisan is coming with a new look and a new style among the farmers of India on 26th May 2024, where the presentation of the channel is going to be in a new avtar.

In this era of 'Artificial Intelligence', Doordarshan Kisan is going to become the first government TV channel of the country, where all eyes are going to be on an AI anchor. Doordarshan Kisan is going to launch two AI anchors — AI Krish and AI Bhoomi. These news anchors are a computer, which are exactly like a human, or rather, these can work like a human. They can read news 24 hours and 365 days without stopping or getting tired.

खेती का नया दौर, किसानों की नई पहचान बदलाव की आंधी, समृद्धि की नई उड़ान #डीडीकिसान हर पल आपका अभिमान।

26 मई को, जश्न मनाएं डीडी किसान का, नए रंग में, बदलेगा भारत का किसान, आओ मिलकर देखें, बदलाव की नई कहानी डीडी किसान के साथ।@AgriGoI @PIBAgriculture @icarindia @Agri_Exports pic.twitter.com/AwwzC64Or0

— Doordarshan Kisan दूरदर्शन किसान (@DDKisanChannel) May 21, 2024

The farmer viewers will be able to see these anchors in all the states of the country from Kashmir to Tamil Nadu and from Gujarat to Arunachal, these AI anchors will provide every necessary information about agricultural research happening in the country and global level, trends in agriculture mandis, changes in the weather or any other information of government schemes. One special thing about these anchors is that they can speak in fifty languages ​​of the country and abroad.

DD Kisan is the only TV channel in the country, which has been established by the Government of India and dedicated to the farmers. This channel was established on 26 May 2015.

The objective of establishing DD Kisan Channel was to always keep the farmers informed about the changes in weather, global and local markets etc., so that farmers can make appropriate plans in advance and take right decisions on time. DD Kisan Channel is meeting these standards for the last 9 years.

DD Kisan channel is also working to bring forward the efforts of progressive farmers to all the people, with the aim of serving the agricultural and rural community in the country and working towards creating an environment of holistic development by educating them.

DD Kisan channel is strengthening the three-dimensional concept of agriculture which includes balanced farming, animal husbandry and plantation.

Earlier in July of last year, an Odisha-based private news channel Odisha TV has launched an AI-generated news anchor named 'Lisa', which is said to be the Odisha state's first Artificial Intelligence (AI) news anchor.

India’s 1st Anime Entertainment Channel 'Anime Booth' Launched By Airtel Digital TV and CMEPL

The exclusive VAS-channel presents uninterrupted anime content with a diversified segment for anime enthusiasts.

Bharti Airtel (“Airtel”), India’s premier communications solutions provider, is set to revolutionise anime viewing in India with the introduction of Anime Booth — a linear service of Culver Max Entertainment Private Limited (“CMEPL”) available to Indian viewers in Hindi to begin with. Designed to deliver uninterrupted viewing of anime content, Anime Booth will provide an immersive and ad-free experience catering to the demand of passionate anime fans.

The service will be accessible through Airtel's DTH services, including Airtel Digital TV and Airtel Xstream TV, and, with a subscription cost of only Rs. 1.8 per day, will offer an affordable and accessible platform through which users will be able to enjoy their favourite anime series without interruption.

This exclusive anime channel will have an ever-expanding library with new anime series added on periodically.

On the Airtel Anime Booth you can stream all your favourite anime shows like Naruto, Kochikame, Sergeant Keroro, Naruto Shippuden, Black Clover, and Demon Slayer.

Commenting on the collaboration, Siddharth Sharma, CEO – Airtel Digital TV, said, "We are thrilled to unveil the introduction of Anime Booth, marking a ground-breaking collaboration with Sony and reinforcing our commitment to providing innovative and captivating content to our valued customers. Anime Booth signifies a revolutionary advancement in anime viewing within India, offering an exclusive, ad-free platform that underscores our dedication to enhancing the entertainment experience."

Leena Lele Dutta, Business Head – Sony YAY!, (CMEPL), had this to say, "In a world where creativity is limitless and entertainment rapidly evolves through innovation, Anime has captured a global audience and is witnessing a remarkable surge in popularity in India. To cater to this escalating demand, we are introducing 'Anime Booth' in collaboration with Airtel, with the aim of transforming and elevating the anime viewing experience for India's enthusiastic fan community.”

This collaboration highlights the commitment of both CMEPL and Airtel to offering innovative and varied content experiences to their extensive subscriber base.

Star Movies Launches Gamification Model bringing TV and Twitter Together

Star Movies, a leading movie channel, known to set new benchmarks for the category and constantly innovating to enhance the consumer experience has launched #StarMoviesPlayAt7 on Twitter. Starting 16th December, consumers can watch blockbuster Hollywood content on the channel and engage on the platform to win exciting prizes. 

[caption id="attachment_139435" align="alignleft" width="273"] Anuradha Aggarwal, Head - Infotainment, English and Kids, Star India[/caption]

“Star Movies brings the best of the Hollywood to our audience and we’ve always loved to share our passion for movies with the larger communities in unique and engaging ways. Play at 7 is one such initiative where we bring together TV and Twitter through a unique consumer engagement model which is a first for the category. We hope that the audience will play this game and have fun while watching the movies that they love on Star Movies.” said Anuradha Aggarwal, Head - Infotainment, English and Kids, Star India. 

Every day between 7PM and 9PM, while watching movies on Star Movies, viewers can play 7 unique games that will be showcased on Star Movies from 16th December. To participate, all they need to do is tweet the correct answers to @StarMoviesIndia using #StarMoviesPlayAt7. The faster you answer correctly, the better is your overall average time and better is your chance to win. The experience will be complimented by a real-time leaderboard on the @StarMoviesIndia Twitter handle where everyone can see their daily and weekly progress. Top 5 players every week, get an opportunity to win some exciting prizes and since we want the viewers to have fun playing the game every day – there will be 50 Daily winners!   

Astrum Magic Stick turn your TV into an Android Smart TV

Owning a Smart TV has always been on the buying list for most of the people but the budget factor has acted as a hindrance in the fulfilment of this desire. Worry no more because with Astrum Magic Stick, you can easily convert your ordinary TV into a Smart TV that too within a very small budget.

Astrum Holdings recently launched this magic stick to change the way television is viewed in India. The device functions on Android 4.2 Jelly Bean. By using the Magic Stick the user can easily download various apps from the play store directly into his or her TV.

The Android stick function converts the user’s television into full function Smart TV directly. Its video function helps play real HD video direct from USB drive or NAS devices. It even has built in Bluetooth to connect to Bluetooth devices. The Astrum Magic Stick is valued at Rs. 3,999 and comes with a one year warranty.

The Stick is Wi-Fi enabled for wireless connectivity and comes with HDMI and mini HDMI port to connect your smart TV. The wonder stick has a DDR3 1GB Memory and a Nand Flash of 8G.



According to Puneet Dhandharia, who is the Country Manager for Astrum’s operation in India, Astrum is proud and confident about launching the Astrum Magic Stick for the Indian market. He even assures that now people need not to spend thousands and lakhs in buying a Smart TV as this finger sized, cost effective portable android stick is capable of providing the same experience as a real Smart TV in a very small budget.

Its Quad core processor lets you work, play games and run applications faster and better on the big screen.  The stick also has a Micro SD card which lets the user store videos, photographs and songs.

The Astrum Magic Stick is a wonder product from Astrum Holdings Limited which boosts of being an energetic company with the combination of technology and humanity. The company is wholly focused in Mobile, IT, accessories and related products. The company has continuously worked in the direction of breaking down barriers between technology and people since its inception in 2008.

Astrum Magic Stick turn your TV into an Android Smart TV

Owning a Smart TV has always been on the buying list for most of the people but the budget factor has acted as a hindrance in the fulfilment of this desire. Worry no more because with Astrum Magic Stick, you can easily convert your ordinary TV into a Smart TV that too within a very small budget.

Astrum Holdings recently launched this magic stick to change the way television is viewed in India. The device functions on Android 4.2 Jelly Bean. By using the Magic Stick the user can easily download various apps from the play store directly into his or her TV.

The Android stick function converts the user’s television into full function Smart TV directly. Its video function helps play real HD video direct from USB drive or NAS devices. It even has built in Bluetooth to connect to Bluetooth devices. The Astrum Magic Stick is valued at Rs. 3,999 and comes with a one year warranty.

The Stick is Wi-Fi enabled for wireless connectivity and comes with HDMI and mini HDMI port to connect your smart TV. The wonder stick has a DDR3 1GB Memory and a Nand Flash of 8G.



According to Puneet Dhandharia, who is the Country Manager for Astrum’s operation in India, Astrum is proud and confident about launching the Astrum Magic Stick for the Indian market. He even assures that now people need not to spend thousands and lakhs in buying a Smart TV as this finger sized, cost effective portable android stick is capable of providing the same experience as a real Smart TV in a very small budget.

Its Quad core processor lets you work, play games and run applications faster and better on the big screen.  The stick also has a Micro SD card which lets the user store videos, photographs and songs.

The Astrum Magic Stick is a wonder product from Astrum Holdings Limited which boosts of being an energetic company with the combination of technology and humanity. The company is wholly focused in Mobile, IT, accessories and related products. The company has continuously worked in the direction of breaking down barriers between technology and people since its inception in 2008.

MagicBox App recommends shows to Indian television viewers

If you’re are a television addict who wants to remain updated about all its shows 24x7 then MagicBox is the app for you. It is a mobile application which recommends you shows that you can watch on TV right now that too based on your likeness.

The app even lets its user browse through various categories, search shows and find shows on some 200+ odd channels. The app even lets the user to set reminder for the important shows which he or she doesn't want to miss. MagicBox will remind the user 30 minutes prior the show. It even lets you like and dislike shows which in return helps them to filter your likeness and recommend you show based on that.

Now you no longer need to waste your precious time by spending several minutes on deciding what to watch.  The app lists all the shows which are currently running on TV at that particular time under various categories.

The app offers categories like movies, sports and documentaries etc. With the app, you can search shows based on genres, name, categories, language and more. It even lets you search movies based on its cast and director.

The new version, Version 1.0.9 of the app has a whole lot of new features to offer. Now, each show listing has got a Facebook sharing option through which you can keep your friends and family updated about your favourite shows and the shows that you’re currently watching on television. The same sharing feature is also available for twitter.

In the new version, the category list keeps rearranging itself based on your likeness. For example, if you’re a regular movie watcher, then movie category will be listed on the top of the listing so that it is easily accessible to you.

The app requires Android 2.3.3 and up to function. It is 8.8M in size and has had around 50-100 installs till now.

In a sea of some 500+ odd channels, it becomes difficult for us to go to a particular channel if we don’t remember its number but with MagicBox, it is not a problem any-more. The app not only lists the shows that you can watch but also channel numbers for various DTH providers.