ICICI Lombard Partners Swiggy Instamart to Reinforce 30‑Minute Roadside Assistance

• One of its kind marketing integration designed to bring motor insurance into the everyday digital surfaces where consumers already spend their attention

ICICI Lombard General Insurance has rolled out a brand integration with Swiggy Instamart that reinforces its ‘Service Assure’ 30-minute roadside assistance promise by connecting it with the everyday delivery experience of Mumbai consumers. As shoppers track their orders on the Instamart app, the rider icon moving toward their address now carries ICICI Lombard's branding, accompanied by an in-app banner reinforcing the message — bringing motor insurance into a moment when the consumer is already engaged with the idea of fast, dependable service.

Quick commerce has redefined service benchmarks, with platforms like Swiggy Instamart delivering essentials within minutes. Harping on the same we wanted to highlight that if Swiggy Instamart is known for instant delivery, ICICI Lombard we have a product offering “Service Assured” which is known for road side assistance in 30 minutes. We wanted to leverage the instant proposition

The collaboration reflects a deliberate shift in how the brand is choosing to show up, moving beyond insurance’s traditionally limited touchpoints—when consumers buy a policy or when something goes wrong—both of which are functional and transactional, offering little opportunity to build affinity. The Swiggy Instamart integration seeks to change that by repositioning the brand within moments of routine, daily ease rather than decision or distress, embedding it seamlessly into everyday life. In Mumbai alone, the initiative is expected to deliver over 800,000+ impressions and reach 80,000+ Instamart users and drive approximately, enabling the brand to build consistent, high-frequency visibility at scale within a familiar and convenient consumer context.

What makes the choice of surface interesting is its intentionality. Rather than a generic media buy, the brand has chosen a specific screen, a specific behaviour, and a specific audience. The Instamart tracking screen is one of the most attentively viewed surfaces in urban digital life today — checked frequently, watched closely, and associated with a positive emotional state. It allows ICICI Lombard to be seen in passing, in good light, by exactly the kind of urban consumer Service Assure is built for — without interrupting them.

Commenting on the collaboration, Ms. Sheena Kapoor, Head – Marketing, Corporate Communications & CSR, ICICI Lombard, said: "With ICICI Lombard Service Assure, we have made a simple promise to our customers—to reach them with roadside assistance in under 30 minutes. Our collaboration with Swiggy Instamart is a natural extension of that promise. As consumers track their Instamart orders in real time, they'll see our Service Assure message integrated into the delivery journey, connecting our commitment to fast, dependable assistance with an experience they already know and trust. It's a simple yet powerful way of reinforcing that speed isn't just about deliveries—it matters just as much when you're stranded on the road. By bringing our promise into an everyday consumer moment, we're making insurance feel more relevant, more relatable and, above all, demonstrating that when our customers need us most, we will be there—quickly, reliably and with complete peace of mind."

The Swiggy Instamart integration, live in Mumbai as a pilot, continues a marketing approach ICICI Lombard has been shaping over time — one that meets consumers in the cultural and digital spaces they already spend time in, rather than asking them to come to insurance. ‘Service Assure’ which handles typical issues that need road side assistance

1. Car mechanical failure / breakdown and need for towing.
2. Need for Minor on-spot repairs.
3. Flat tyre
4. Battery failure - need for battery jumpstart

‘Service Assure’ promises on-road help within thirty minutes for private car customers across Mumbai, Delhi, Bengaluru, Chennai, Hyderabad, Kolkata, Pune and Ahmedabad, fits naturally within that thinking — and the Mumbai collaboration is the latest, and perhaps most contextually relevant, expression of it.

ICICI Lombard is the leading private general insurance company in the country. The Company offers a comprehensive and well-diversified range of products through multiple distribution channels, including motor, health, crop, fire, personal accident, marine, engineering, and liability insurance. With a legacy of over 2 decades, ICICI Lombard is committed to customer centricity with its brand philosophy of ‘Nibhaye Vaade’. The company has issued over 39.2 million policies, over 3.4 million claims processed and has a Gross Written Premium (GWP) of ₹ 306.18 billion for the year ended March 31, 2026. ICICI Lombard has 341 branches and 15,008 employees, as on March 31, 2026.

ICICI Lombard has been a pioneer in the industry, being the first large-scale insurance company in India to migrate its entire core systems to the cloud. With a strong focus on being digitally-led and agile, the company has introduced multiple AI-powered insurance solutions. The company’s flagship insurance and wellness app, IL TakeCare, which has received over 21.0 million downloads, also offers the industry’s first Face Scan feature. The company has won several prestigious awards- including the Insurance Asia, ICC Emerging Asia Insurance, ET BFSI Exceller, ET Corporate Excellence, Golden Peacock, FICCI Insurance, Assocham, Stevie Asia Pacific, and National CSR in recognition of its various initiatives. For more details log on to https://www.icicilombard.com/.

NIXI Marks 23rd Foundation Day with Four New Digital Platforms to Strengthen India’s Internet Ecosystem

• Foundation Day Highlights New Digital Tools and Growth of India’s Internet Ecosystem

The National Internet Exchange of India (NIXI) today celebrated its 23rd Foundation Day, bringing together policymakers, industry leaders, members of the internet community, academia, and technology experts to reflect on India's digital journey and discuss the future of internet-led growth.

A key highlight of the celebrations was the launch of four new digital initiatives by the Secretary, Ministry of Electronics and Information Technology (MeitY), Government of India, and Chairman, NIXI. These included the IX Portal, myIRINN Portal, .IN Auction Portal, and an AI-Powered WHOIS Screening Platform. The portals are aimed at enhancing user experience, improving operational efficiency, bringing transparency and strengthening monitoring and verification processes across India's internet ecosystem. The AI-powered WHOIS screening platform will help enhance domain name security and strengthen the detection of suspicious websites hence strengthening India's .in domain space.

The event also recognised and felicitated organisations and stakeholders whose contributions have helped strengthen India's internet ecosystem and accelerate the growth of the country's digital infrastructure.

Addressing the gathering, Shri S. Krishnan, IAS, Secretary, Ministry of Electronics and Information Technology (MeitY), Government of India, and Chairman, NIXI, said –

As digital technologies become deeply integrated into our daily lives, building trust, resilience and security across the Internet ecosystem becomes increasingly important. NIXI has played a vital role in strengthening India's Internet infrastructure while enabling greater participation in global Internet governance discussions. Together, we must continue working towards an Internet that is safe, reliable and accessible for all."

Shri Samiran Gupta, ICANN Vice President for Stakeholder Engagement and Managing Director for the Asia Pacific region, said –

As India’s digital ecosystem continues to expand, it is important that we strengthen our participation in global Internet governance and standards discussions. Initiatives such as the NIXI Fellowship Programme are helping build a new generation of leaders who can contribute meaningfully to shaping the future of the Internet. NIXI has played a significant role in advancing India’s digital journey, and I am confident it will continue to strengthen the country’s position in the global Internet community.

Shri Sushil Pal, Joint Secretary, MeitY, added –

As India strengthens its position in the global digital landscape, it is essential that we actively contribute to Internet governance and standards discussions. Through initiatives such as the NIXI Fellowship Programme, funding support for projects in Internet technologies, and fellowships that enable participation in forums such as the IETF, we are helping build the next generation of Internet leaders who will shape a secure, inclusive and resilient digital future.

Speaking on the occasion, Dr. Devesh Tyagi, CEO, NIXI, said –

The internet’s next phase in India will come down to three things: trust, innovation, and making sure people from every part of the country can take part. Going forward, it’s not only about getting people online. It’s about giving citizens, businesses, startups, and institutions real chances to grow in a digital-first world. At NIXI, we’ll keep working to build an internet ecosystem that backs innovation, encourages people to work together, and creates lasting value for the country.

Over the past 23 years, NIXI has played a significant role in supporting India's internet ecosystem. Today, it manages over 39 lakh+ .IN domain names, operates 79 Internet Exchange Points (IXPs) across the country, supports domain registrations in 22 Indian languages, and continues to drive IPv6 adoption, which has reached approximately 78.34% across India making it one of the global leaders in IPv6 adoption.

As India continues its journey towards Viksit Bharat 2047, NIXI remains committed to enhancing internet resilience, and enabling a secure and inclusive digital ecosystem for citizens, businesses, and institutions across the country.

About NIXI -

The National Internet Exchange of India (NIXI) is a not-for-profit organization set up under the aegis of the Ministry of Electronics and Information Technology (MeitY), Government of India. NIXI plays a critical role in strengthening India’s Internet infrastructure by facilitating efficient exchange of domestic Internet traffic, managing the .IN and .भारत (.Bharat) country-code top-level domains, and promoting adoption of Internet services across the country. Through its initiatives, NIXI supports a secure, resilient, and inclusive Internet ecosystem aligned with India’s digi

Kirloskar Oil Engines Secures 192 MW Order to Power HyperNext’s AI‑Ready Hyperscale Data Centers

Kirloskar Oil Engines Limited (KOEL), one of India's leading manufacturers of power generation solutions, today announced a significant order from HyperNext, a next-generation digital infrastructure company focused on delivering hyperscale-ready, AI-enabled data center solutions. The order comprises 192 MW, 96 units of KOEL's 2500 kVA Optiprime™ Dual Core power systems, representing one of the largest deployments of high-capacity power systems for hyperscale data centres in India.

(L - R) Akhil Saraf, Global Head, New Energy & CEO Kirloskar Solar; Madan Patil, President - Global Power Generation; Rahul Sahai C

The deployment will support HyperNext's mission to build resilient, scalable, and energy-efficient digital infrastructure capable of meeting the rapidly growing demands of cloud computing, artificial intelligence, and mission-critical enterprise workloads.

HyperNext has emerged as an innovative force in the digital infrastructure sector, developing future-ready data center ecosystems designed to support AI workloads, hyperscale cloud deployments, and enterprise digital transformation initiatives. The company's focus on sustainability, operational excellence, and advanced technology architecture aligns closely with KOEL's commitment to delivering reliable and efficient power solutions.

Harsh Macwann, Group CEO, HyperNext, said, "As we continue to expand our digital infrastructure footprint, reliability and performance remain central to our design philosophy. KOEL's Optiprime™ solution offers the scale, engineering sophistication, and proven operational performance required for our mission-critical environments. Being India’s first data centre with an 800VDC power architecture, this partnership reflects our shared commitment to enabling the next generation of digital infrastructure while maintaining the highest standards of operational resilience."

The collaboration highlights the convergence of two organizations focused on powering India's digital future—HyperNext through advanced data center infrastructure and KOEL through innovative power generation technologies.

The Optiprime™ platform combines multiple high-performance cores into a single integrated power system, delivering industry-leading power density, operational efficiency, and reliability. Designed specifically for hyperscale and mission-critical environments, these Uptime™ certified, DCCP (Data Centre Continuous Power) power systems platform enables data centre operators to optimize footprint utilization while ensuring uninterrupted power availability.

"This order reflects the growing confidence that digital infrastructure leaders place in KOEL's engineering capabilities and our ability to deliver reliable, high-performance power solutions at scale," said Madan Patil, President- Global Powergen Business, Kirloskar Oil Engines Limited. "As AI and cloud adoption accelerate globally, data centers require robust and resilient backup power systems that can support ever-increasing energy demands. Our Optiprime™ platform has been developed precisely to address these challenges, delivering exceptional performance, reliability, and operational efficiency for Hyperscale data centres."

With decades of manufacturing excellence and a growing portfolio of solutions tailored for mission-critical applications, KOEL continues to strengthen its position as a trusted partner for hyperscale data centers, cloud service providers, colocation operators, and enterprise customers across India and global markets.

As digital transformation, AI adoption, and data-intensive applications continue to drive unprecedented growth in infrastructure demand, partnerships such as this demonstrate the critical role of reliable power systems in enabling the digital economy.

SpaceX Launches Classified US Spy Satellite

SpaceX has once again demonstrated its central role in America’s national security space strategy with the launch of a classified spy satellite for the National Reconnaissance Office (NRO). The mission, designated NROL‑105, lifted off from Vandenberg Space Force Base in California aboard a Falcon 9 rocket. While the payload details remain secret, the launch is part of the NRO’s proliferated architecture—a distributed constellation of smaller satellites designed to enhance resilience, coverage, and adaptability in orbit.
The Falcon 9 booster successfully returned to Landing Zone 4, reinforcing SpaceX’s reusability model. This capability is vital for sustaining the high launch tempo demanded by the NRO’s ambitious plans. In 2025 alone, nearly 100 satellites were deployed under this architecture, and 2026 is expected to see dozens more missions.

This shift toward distributed networks marks a strategic departure from the traditional reliance on a few large satellites. By deploying numerous smaller spacecraft, the U.S. Intelligence community gains higher revisit rates, near‑constant monitoring, and greater resilience against adversary threats such as anti‑satellite weapons.

Contextual Snapshot of Recent Missions

NROL-146	NROL-105	NROL-153
Launched Dec 2025	Launched Jan 2026	Launched Jan 2025
First in new architecture	First national security mission of 2026	Seventh deployment in architecture
Multiple small satellites	Reconnaissance satellites	Distributed surveillance satellites
$1.8B Starshield contract	Booster recovery success	Nearly 100 satellites deployed in 2025

Strategic and Geopolitical Dimensions

The launch highlights the growing militarization of space. China continues to invest in direct‑ascent anti‑satellite missiles and electronic warfare systems, while Russia has tested co‑orbital satellites capable of maneuvering dangerously close to U.S. assets. Against this backdrop, the U.S. strategy of distributed resilience ensures that no single strike could cripple its intelligence network.
Equally significant is the role of commercial integration. SpaceX’s dual presence in consumer broadband through Starlink and defense applications via Starshield illustrates how private infrastructure is becoming indispensable to national security. This blurring of civilian and military lines creates both opportunities and vulnerabilities, as adversaries may target commercial assets that underpin defense operations.

For allies, the launch demonstrates the potential of distributed architectures to strengthen collective defense and intelligence sharing. Nations such as India, Japan, and NATO members may explore similar models, either independently or in partnership with the U.S. For adversaries, however, the message is clear: America intends to maintain orbital superiority by scaling faster and integrating more deeply with commercial innovation.

The NROL‑105 mission is therefore more than a technical success. It is a strategic signal of America’s intent to dominate the contested domain of space, ensuring that its intelligence capabilities remain resilient, adaptive, and globally pervasive.

Tata Power Launches Vidyut Dhaara, a Social Impact Expression, With a Vision to Empower a Billion Lives

• Vidyut Dhaara embodies the Company's commitment to creating meaningful social impact deeply embedded into its business purpose of providing sustainable, affordable, and innovative energy solutions.
• Created in collaboration with Swarathma and Music Boutique, the film is a sparkling musical mosaic of inclusion, opportunity, livelihoods epitomising the endless possibilities unlocked by flowing energy.

Where does the energy we generate truly flow? For most people, the journey of energy ends when a light turns on, a machine starts running, or a home is powered. For Tata Power, that journey continues much further. It continues into classrooms where young minds discover new possibilities. Into livelihoods that help families build a better future. Into communities that become more inclusive, resilient, and empowered. And into collective efforts that create a more sustainable tomorrow.

As Tata Power's footprint expanded across geographies and businesses over its century-long legacy, so did the stories of impact emerge from the energy ecosystem it powers every day.

Vidyut Dhaara was conceived as a unified expression of these stories - a reflection of Tata Power's vision to empower a billion lives through sustainable, affordable and innovative energy solutions, and of its promise to power not just homes and industries, but a billion aspirations, every hour, every day, for life.

Rooted in the belief that social impact is not separate from business but a natural extension of it, Vidyut Dhaara carries the same conviction that runs through every part of the Company's operations and reflects how the flow of energy creates value beyond electricity: through learning, livelihoods, inclusion, entrepreneurship, and sustainability.

Through Vidyut Dhaara, Tata Power reaffirms its commitment to powering not just homes, industries, and businesses, but also aspirations, opportunities, and sustainable futures, carrying forward its Founder Jamsetji Tata's belief that a business holds its wealth in trust for the community it serves. The film marks a new chapter in the Company's purpose led storytelling journey, bringing alive the transformative role of energy in shaping lives and communities across India.

Vidyut Dhaara reflects how energy powers aspirations beyond the grid. The expression is introduced through an original film and title song that weave together stories of opportunity, resilience, inclusion, and sustainable progress.

At the heart of the film is Dhaara, a young protagonist whose journey threads through classrooms, workshops, fields, and communities - tracing, quite literally, where energy goes once it leaves the grid. As she moves from one story to the next, her journey becomes a lens into the many ways energy transforms lives: opening doors to skill and opportunity, turning entrepreneurship into independence, making space for inclusion, and inspiring a generation to protect the planet they will inherit.

Set against the backdrop of Tata Power's legacy hydro landscapes and the renewable future being built through solar, hydro, and wind energy, the film seamlessly weaves together stories from some of the Company's flagship initiatives. These include Tata Power Skill Development Institute (TPSDI), which equips youth with green jobs and power sector skills; Anokha Dhaaga, Tata Power's flagship micro collective capacity building and entrepreneurship initiative that creates sustainable livelihoods; Pay Autention, a pioneering initiative focused on neurodiversity awareness, inclusion, and empowerment; and Club Enerji, Tata Power's long standing energy and sustainability literacy programme that inspires young minds to become champions of conservation and climate action.

To bring Vidyut Dhaara to life as an immersive experience, Tata Power partnered with Swarathma, the contemporary folk-rock band known for blending storytelling with social consciousness. The collaboration resulted in an original composition that serves as the narrative thread of the film, carrying viewers through stories of hope, resilience, and transformation.

Tata Power’s commitment to sustainable progress extends directly into its clean energy roadmap. The Company has committed to increasing the share of clean and green capacity in its portfolio to 70% by 2030 - a goal that makes the language of sustainable progress something the Company can be held to, not just something it speaks to. Vidyut Dhaara is the human face of that same transition, a reminder that the shift toward cleaner energy and the shift toward more inclusive, empowered communities are, in fact, the same journey.

At its core, Vidyut Dhaara embodies Tata Power's belief that sustainable progress is created when business purpose and community aspirations move forward together.

Link of the video: https://webappsprd.tatapower.com/content/video/links/vindex715.html