Representative Image

Elon Musk promoted space technology company SpaceX is partnering a Canadian tech startup, Geometric Energy Corporation (GEC), to launch a small advertisement satellite into space, reported Business Insider

In an interview with the Business Insider, GEC co-founder and CEO Samuel Reid said the company is developing a CubeSat satellite that’s equipped with a selfie-stick and a pixelated display screen on one side to show advertisements, logos, and other art. 

The space-ads satellite will have a screen on one side where people and companies can bid to have their logos and advertisements displayed, along with a “selfie stick” that'll snap photos of the ads with the Earth in the background. However, this system won’t be visible from the ground.

The CubeSat will be launched for space on SpaceX’s Falcon 9 rocket. The rocket will release the satellite into orbit before it reaches the moon. Once there, the selfie stick will capture footage of the display screen and livestream it on YouTube or Twitch for anyone to watch. 

According to Reid, the space-ads satellite is slated for an early 2022 release.

Buying Ads on CubeSat

In order to buy ads on satellite, a buyer has to bid for the digital space on the satellite and for same tokens is required to be purchased in order to claim pixel space on the satellite. 

There are 5 tokens a buyer will be able to purchase for space ads, these are -- 
  1. Gamma, which determines the brightness of the display; 
  2. Kappa, which determines the color; 
  3. Beta, which determines the X coordinate; 
  4. Rhoe, which determines the Y coordinate; 
  5. Xi, which determines the time your ad will be displayed. 
Among the payments for purchasing these tokens, cryptocurrencies is one of the options to purchase tokens and place bid.

In 2019, a media report said that a Russian startup StartRocket wanted to display enormous billboard-style advertisements in the night sky using arrays of cubesats, which it even depicted in a concept video. However, the startup eventually dropped this plan and is now working on technologies related to removing space debris.

Post a Comment

Previous Post Next Post
Like this content? Sign up for our daily newsletter to get latest updates.