CB Insights, a New York-based private company that provides real-time information on startups using its market intelligence platform, has come up with world’s most valuable private e-commerce companies focused on consumers.

The report includes only private, active, VC-backed companies and subsidiaries, majority-owned companies have been excluded such as Flipkart, which has Walmart as its majority stakeholder, and Myntra, Jabong are subsidiaries of Flipkart.

The analysis report focuses on consumer-facing e-commerce companies, and we exclude companies focused on e-commerce enablement.

1. Instacart 

Valuation - US $17.7 Billion | Country - United States

Instacart is an American company that operates a grocery delivery and pick-up service in the United States and Canada. The company offers its services via a website and mobile app. The unicorn company reached a $17.7 billion valuation in 2020, following a Series H by Valiant Capital Partners and D1 Capital Partners.


Valuation - US $15 Billion   |  Country - China

Shein is Shenzhen, China-based company. Shein was founded in Nanjing, eastern China, in 2008 and it came in second only to Amazon in a ranking of teens' favourite e-commerce sites in financial services company Piper Sandler's latest “Taking Stock With Teens” survey.

3. Chehaoduo (guazi.com)

Valuation - US $9 Billion   |  Country - China

Based out of Beijing, China, Chehaoduo is an online C2C car trading platform that directly links individual car sellers and buyers.

4. Coupang

Valuation - US $9 Billion   |  Country - South Korea

Based out of Seoul, South Korea, Chehaoduo is an online C2C car trading platform that directly links individual car sellers and buyers. Founded in 2010, Coupang is the largest online retailer in South Korea, The company's annual revenue exceeds US$5.9 billion. The company's Rocket Delivery network provides same-day or next-day delivery of more than five million unique items.

5. Tokopedia

Valuation - US $7 Billion   |  Country - Indonesia

Tokopedia is an Indonesian-based online-mall that brings together buyers and sellers to allow online transactions securely and comfortably. Founded in 2009 by William Tanuwijaya and Leontinus Alpha Edison, Tokopedia is an Indonesian unicorn that secured $1.1 billion in funding round in 2018, which was round led by Chinese e-commerce giant Alibaba Group Holding and Japan's SoftBank Group putting its valuation to about $7B.

6. Snapdeal

Valuation - US $6.5 Billion   |  Country - India

A well-known Indian e-commerce company based in New Delhi, India, Snapdel was founded by Kunal Bahl and Rohit Bansal in February 2010. The e-commerce firm features a wide range of products and services from thousands of national, international and regional brands.

In 2016, it was reported that SoftBank, one of the major investors in Snapdeal, wanted to merge Snapdeal with Flipkart. The discussions on merger with Flipkart went on for a number of months, but the deal did not go through due to lack of consensus within the Snapdeal Board.

In July 2017, Snapdeal chose to pursue an independent path, which it described as Snapdeal 2.0. As part of its 2.0 initiative, Jasper Infotech sold off its non-core businesses, FreeCharge & Vulcan Express and chose to focus all its attention and resources on its core business, the Snapdeal marketplace.

7. Fanatics

Valuation - US $6.2 Billion  |  Country - United States

Image - Bizjournals

Fanatics, Inc. is an American online retailer of licensed sportswear, sports equipment, and merchandise. It was formed, 26 years ago, in 1995 and is headquartered in Jacksonville, Florida.

Fanatics also operates the e-commerce websites of major professional sports leagues like NASCAR, NBA, PGA, UFC etc., as well e-commerce websites of major media brands -- CBS Sports, Fox Sports, and NBC Sports) along with 150 collegiate and professional team properties. They are also the exclusive online distributor for the United States Olympic Team and Paris Saint-Germaina French professional football club based in Paris. 

8. Xingsheng selected

Valuation - US $4 Billion  |  Country - China

Xingsheng is Changsha,China-based community group-buying platform incubated by Rurong Xingsheng, a convenience store chain operator with a strong footprint in southern and central China. Backed by Tencent, Xingsheng allows consumers to purchase fresh produce and other daily supplies through a WeChat mini-programme, and then pick up the products from branded convenience chain stores in their neighbourhood.

In December, Xingsheng had closed about $800 million in a round led by KKR & Co.

9. GoPuff

Valuation - US $3.9 Billion  |  Country - United States

GoPuff is a digital delivery service operating in over 500 US cities through 200 fulfillment centers as of September 2020. Users can order items online or via the goPuff app and get the items delivered. It allows customers to choose from thousands of products like over-the-counter medications, groceries, snacks, drinks, and more. goPuff delivers directly from its own facilities.

10. Auto1 Group

Valuation - US $3.5 Billion  |  Country - Germany
AUTO1 Group is Europe's leading digital automotive platform for buying and selling used cars online. By connecting buyers and sellers through technology the company enables consumers as well as dealers to trade seamlessly. Sourcing from all channels including OEMs and dealerships. AUTO1 Group owns business units like AUTO1.com, Autohero.com or wirkaufendeinauto.de. 

AUTO1 Group operates in almost 30 countries and continues to expand rapidly.


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