[caption id="attachment_104956" align="alignnone" width="700"]Nirmala Sitharaman The union minister for commerce and industry Nirmala Sitharaman[/caption]

To make the ambitious “Start up India , Stand up India” initiative a big success, the Ministry for Commerce and Industry is launching a new helpline for entrepreneurs on micro-blogging site Twitter. Called the " Twitter Seva" service, it will act as a helpline of sorts for entrepreneurs seeking funding, support or government ‪assistance of any kind. The service is likely to be launched on April 21.

This initiative will help startups to get connected to various stakeholders such as venture capitalists, incubation centres or iron out any issues with government clearances. According to government officials in the know, currently the process is manual where the top officials of the ministry including the union minister for commerce and industry Nirmala Sitharaman would manually scan all the tweets on a daily basis, direct complaints to the relevant authorities and revert with solutions.

Through this initiative with Twitter, a full blown software will be developed which will automate the whole process, working out a mechanism where grievances are automatically routed in real time to the concerned person, who works on it and feeds it back to the person.

Under this service, people can present their ideas to the government which can choose to take them forward.

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