Ambee and Foodiebaba Secure Investments from Omaxe and iProspect India in The Vault

With more than Rs. 3 crore already invested into promising ventures in just two episodes, the funding windfall on The Vault, a one-of-its-kind reality show in India, shows no signs of abating! The latest episode of the show, aired on television recently, saw the entrepreneurial dreams of two start-ups – Ambee and Foodiebaba – fulfilled with a cumulative investment of Rs. 45 lakh by investors on the show.

Bangalore-based Ambee, Unique Gadget to protect air pollution, secured an investment of Rs. 25 lakh from Mohit Goel, CEO – Omaxe Limited, in exchange of 15% equity. On the other hand, Foodiebaba, a desserts and snacks delivery service from New Delhi, managed to get a sweet deal by securing Rs. 20 lakh in exchange of 26% equity from Vivek Bhargava, CEO – iProspect India. The third start-up featuring on the show, BookMyChotu, a unique domestic help service, didn’t manage to cinch any offers, but got valuable advice from the investors on the show.

Jatin Goel, Creator, The Vault, said, “Given how The Vault was conceptualised as a unique platform to give aspiring entrepreneurs a chance to gain investments and visibility, we are extremely delighted with the response to the show so far. The fact that several start-ups have already secured investments from some of the leading entrepreneurs in the country is very encouraging and motivates us to aspire for greater heights. We are confident that the interest that the show has generated will play a vital role in nurturing entrepreneurship across the length and breadth of the country.”

By giving budding entrepreneurs a unique opportunity to pitch their business ideas to a panel of investors on television, The Vault has been garnering great praise for its unique approach to boost entrepreneurship in India. Open to emerging start-ups, SMEs, the student community as well as household & rural ventures, the show gives television exposure to innovative business ideas and highlights what goes on behind closed doors during an entrepreneur-investor funding pitch.

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Medmonk and Boxershorts Raise Funding of Rs 1.25 Cr in the 1st Episode of The Vault

The wait for one of this year’s most eagerly anticipated shows is finally over! The first episode of The Vault, a one-of-its-kind reality show in India, has been launched on TV amidst massive fanfare. The inaugural episode saw four start-ups – Authenticook, Medmonk, Boxershorts and Fishappy – make their pitches to the investors on The Vault in a bid to secure funding.

Two of the start-ups featuring in the first episode, Medmonk and Boxershorts, managed to secure investments owing to their enterprising pitches and innovative business models. Medmonk secured a total investment of INR 1 crore from Mohit Goel, CEO – Omaxe Limited, and Sudip Bandopadhyay, Chairman – Inditrade Capital. Mohit, along with Rahul Singh, Founder & CEO – The Beer Cafe, also featured as an investor in Boxershorts, which secured a funding of INR 25 lakh. Authenticook, a food tech start-up from Mumbai, was unable to attract any investment, but was offered incubation at TLABS to further refine its business model. Fishappy was eliminated right after their elevator pitch.

Speaking on the televised launch, Jatin Goel, Creator, The Vault, said, “With the Indian entrepreneurial community buzzing with excitement about The Vault, we are very proud to have got the ball rolling with our inaugural episode. High on emotion, drama, and passion, it was everything that was promised. The fact that two of the four pitches made on the episode managed to cumulatively raise more than INR 1 crore on the spot, underlines the kind of difference The Vault can make to the business dreams of our country’s emerging entrepreneurs. We are confident that, as the season progresses, we will be able to completely demystify the investment process and make entrepreneurship a household concept across India.”

A one-of- its-kind platform in India, The Vault gives aspiring entrepreneurs from around the country a unique opportunity to pitch their business ideas to a panel of investors on television and persuade them to invest money in their ventures. The objective of the show is to give television exposure to innovative business ideas and provide them once in a lifetime opportunity. The Vault is open to emerging start-ups, SMEs, the student community as well as household & rural ventures.