ControlZ Renewed 50K Smartphones In A Year: Leads the Path on International Mobile Recycling Day

Yug, Founder & CEO, ControlZ

ControlZ, the fastest-growing sustainable D2C start-up, makes a significant contribution towards environmental safety in India

ControlZ, a fast-growing sustainable D2C start-up that renews smartphones to make them aspirational (as good as new), announced today that it has successfully renewed 50,000 mobile phones while constantly contributing towards environmental safety in India. Millions of cell phones wind up in landfills each year, harming the entire ecosystem and, subsequently, the lives of millions of people who are struggling to rise amidst the emerging health crisis. This not only saved around 6,80,000 kg of ore, 2,00,00,00 ltr of water, and 4,10,000 g of cyanide, but it also prevented smartphones from ending up in landfills.

Recycling used mobile phones is crucial as the globe transitions to a more sustainable way of life. ControlZ is dedicated to minimising the environmental impact of mobile phones by increasing the phone’s life cycle; thus, optimally utilising a product makes it more sustainable. The brand renews each smartphone and makes a device that is as good as new, both functionally and cosmetically. This implies that they reuse the components, thereby minimising the amount of waste dumped in landfills.

Commenting on the same, Yug Bhatia, CEO and Founder of ControlZ, said, "Making old cell phones desirable is an important part of our efforts to promote conscious consumption by effectively increasing the lifecycle of the phone. At controlZ, we believe in the power of recycling to secure a greener earth. By renewing smartphones, we can reduce our impact on the environment and make them more eco-friendly. Together, we can undo the damage and improve the world. As a business, we understand the need to make advancements while keeping the environment in mind. Technology should not come at the cost of the planet. We are proud to partner with financial institutions to increase the availability and affordability of our products for consumers. This is just the first step in our mission to make a positive impact on the planet."

The accomplishment of ControlZ is part of a bigger effort to reduce our man-made damage to the environment. We can conserve important resources and keep them out of landfills by recycling mobile phones and other electrical equipment. This is advantageous for both the environment and those wishing to buy an affordable device that is still in as good as new condition, both functionally and cosmetically.

Renewed Phones D2C Marketplace ControlZ Adds OnePlus To Its Portfolio

ControlZ, world’s first D2C brand to sell as good as new phones, continues to amplify its mission of building ahead the Renewed Category in the smartphone segment, by announcing today the introduction of OnePlus to its product portfolio.

ControlZ is highly committed to follow its mission of increasing the lifecycle of smartphones for a Sustainable future. After witnessing the significant volumes of sales of renewed iPhone devices on ControlZ, the brand strategically introduced OnePlus to expand its product portfolio for its customers. It is quite evident from the industry reports that after the iPhone, OnePlus holds a strong aspirational value amongst customers from nooks and corners of the country, due to its industry leading technology and features.

Now a customer can easily buy a renewed OnePlus phone from a wide range of models available on ControlZ such as the Oneplus 5, 5t, 6 and 6T, etc.

ControlZ is setting up a new trend in the smartphone buying space by extensively building this new category of Renewed Devices, that is substantially growing popular amongst customers across length and breadth of the country due to its key proposition of as good as new device that is possible because of the renew process; A unique industrial process that makes “as good as new” devices with minimal use of new components. The process uses different technologies to disassemble, renew each component separately and assembly the device back again.

ControlZ extends 12 months of warranty on OnePlus devices along with Dash charger and cable for fast charging.

Commenting on the development, Yug Bhatia, CEO & Founder, ControlZ said, “With the addition of OnePlus we have made yet another promising move to expand the market of renewed devices. We are happy to share that controlZ is getting extremely positive reviews, A lot of people were asking for android devices in our portfolio and we had planned launch of OnePlus since the last year , I am sure consumers will love the quality of renewed OnePlus devices. ”

ControlZ is the first company to sell only as good as new phones in the preowned market.

The products are readily available on https://controlz.world/

ControlZ Acquires India's 1st Consumer Recommerce Firm - Overcart

Plans to strengthen its foothold in the Renewed Smartphone market in India

ControlZ, a startup that is bringing India's first renewed-smartphone category, has today announced the acquisition of Overcart, India’s first marketplace for overstock, unboxed, reconditioned, and preowned merchandise. The acquisition is aligned with ControlZ’s growth strategy to set a new benchmark in the ReNewed smartphone market in India.

Founded in 2012 by Alex Souter and Saptarshi Nath, two colleagues from the consulting firm CEB, Overcart provides return management and liquidation services to major e-commerce companies, manufacturers, and retailers. Through this acquisition, ControlZ will be able to expand its business outreach through the extended supply chain and liquidation services. On the other hand, ControlZ, with this addition of Overcart in their portfolio, would be more geared up to enhance its offering for a win-win for their valued customers.

Commenting on the same, Yug Bhatia, Founder & CEO, ControlZ says, " We are a smartphone renew specialist, long-term expansion of this business would require strategists support in terms of supply chain and liquidation of inventory. This acquisition will help us to leverage technology capabilities that Overcart has built around to address the industry's challenges. "

Pioneer in the refurbished segment, Overcart has built a whole tech stack to handle all of these processes and has served thousands of happy customers in the market. The company will operate as a stand-alone company in the highly fragmented B2B pre-owned device market. Overcart's technology and platform, combined with ControlZ's hardware and quality expertise, is a winning combination for organizing the market and filling in the gaps in the pre-owned smartphone industry.

About ControlZ

Established in 2022 by Yug Bhatia, Founder & CEO, ControlZ is a startup that is bringing India's first renewed-smartphone category (not to be confused with refurbished) to set new benchmarks in sustainability and promote conscious consumption amongst smartphone users.

Manufacturing a smartphone is estimated to be responsible for over 85-95 percent of the device's annual carbon footprint. Around 55 kg of carbon dioxide is emitted during the manufacturing of a smartphone, and high-end smartphones like iPhone and flagship smartphones emit much more.

ControlZ’s vision is to inspire conscious consumption by making an old device aspirational. The company is developing unique industrial know-how in India, to Renew old devices and make them as good as new.