
Samsung has officially begun manufacturing laptops in India at its Greater Noida facility, marking a strategic expansion of its local production portfolio beyond smartphones, wearables, and tablets.
In the coming years, this facility is set to become a hub for cutting-edge electronics manufacturing, contributing to India's Make in India initiative and strengthening domestic production capacity.
Samsung has not yet issued a formal press release on its website regarding the start of laptop manufacturing in Greater Noida. However, the development has been confirmed through multiple credible sources and government statements.
Key Highlights of Samsung’s Laptop Manufacturing Launch
- Location: Greater Noida, Uttar Pradesh — one of Samsung’s oldest Indian factories, operational since 1996.
- Product Expansion: The facility now produces laptops alongside feature phones, smartphones, tablets, and wearables.
- Government Backing: Union IT Minister Ashwini Vaishnaw praised the move, citing it as part of India’s push for electronics self-reliance under the Make in India and Digital Bharat initiatives.
- Market Strategy:
- Samsung is already India’s second-largest smartphone and tablet brand.
- The laptop segment is currently dominated by HP, Dell, Lenovo, and Acer — Samsung aims to challenge this status quo.
- Economic Impact:
- Expected to reduce import dependence.
- Strengthen domestic supply chains.
- Improve pricing competitiveness for Indian consumers.
What’s Next for Samsung in India?
Samsung has already rolled out its first batch of India-made laptops and plans to scale up production. Analysts expect this move to help Samsung gain a stronger foothold in India’s fast-growing laptop market, which is increasingly driven by demand for affordable, locally manufactured devices.Samsung in India: Strategic Manufacturing & Market Expansion
| Category | India Highlights |
|---|---|
| Manufacturing Footprint | Second-largest mobile phone production unit globally, located in Greater Noida |
| Product Portfolio | Smartphones, tablets, wearables, and now laptops—all made in India |
| Market Share | Second-largest smartphone brand by volume and value; 15% share in tablets |
| Export Role | Second-largest handset exporter from India after Apple |
| Growth Metrics | Electronics output rose from $31B (2014–15) to $133B (2024–25); exports up 47% YoY |
| R&D Presence | Over 7,000 engineers in India; strong local innovation pipeline |
| Consumer Reach | Tier 3 & 4 cities driving demand for premium devices like Galaxy Z Fold7 |
Samsung Globally: Tech Giant with Diverse Dominance
| Category | Global Highlights |
|---|---|
| Revenue | $211.2 billion in FY 2024; second-largest tech company by revenue after Apple |
| Smartphone Market Share | ~22.9% globally in Q1 2025; leads Android shipments |
| Semiconductors | #1 in DRAM (43.5%) and NAND flash (32.8%) globally |
| Display Technology | 33.1% share in global OLED panel market |
| R&D Investment | $21.4 billion in 2024; second-highest globally |
| Global Workforce | 267,000+ employees across 74 countries |
| Sustainability Goals | Net-zero Scope 1 & 2 emissions by 2050; 93.4% renewable energy transition in DX unit |
Strategic Contrast:
- India Focus: Samsung is deepening its India strategy by localizing production, expanding into laptops, and tapping underserved markets. It’s positioning India as both a consumption and export hub.
- Global Footprint: Internationally, Samsung dominates in semiconductors, display tech, and premium smartphones, with a diversified portfolio and massive R&D spend driving innovation.
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