
Wakefit Innovations Limited, the largest D2C home and furnishings company in India in terms of revenue in Fiscal 2024, as per a Redseer report has filed the draft red herring prospectus (DRHP) with capital markets regulator SEBI to raise funds through an initial public offering (IPO).
According to the DRHP, the proposed IPO of the Bengaluru-based company is a combination of a fresh issue of equity shares aggregating up to Rs. 468.2 crore and an offer for sale (OFS) of 5,83,99,085 equity shares (5.83 crore shares) by the selling shareholders.
As part of the OFS, the promoters - Ankit Garg and Chaitanya Ramalingegowda and Other Selling Shareholders - Nitika Goel, Peak XV Partners Investments VI, Redwood Trust, Verlinvest S.A., SAI Global India Fund I LLP, Investcorp Growth Equity Fund, Investcorp Growth Opportunity Fund and Paramark KB Fund I will be offloading shares.
Wakefit proposes to utilize the Net Proceeds from the Fresh Issue towards funding of capital expenditure worth Rs. 82 crores for setting up of 117 new COCO – Regular Stores and one COCO – Jumbo Store; Rs. 15.4 crores towards capex for purchase of new equipment and machinery; Rs. 145 crores towards expenditure for lease, sub-lease rent and license fee payments for existing stores; Rs 108.4 crores towards marketing and advertisement expenses for enhancing the awareness and visibility of the brand and the remaining amount will be used for general corporate purposes.
The company, in consultation with the BRLMs, may consider a Pre-IPO Placement aggregating up to Rs. 93.6 crores; prior to filing of the Red Herring Prospectus with the ROC. If the Pre- IPO Placement is undertaken, then the fresh issue will be reduced to the extent of such Pre-IPO placement.
Wakefit, which was incorporated in 2016 is the fastest homegrown player in the home and furnishings market in India among organized peers to achieve a total income of more than Rs. 1,000 crores, as of March 31, 2024.
It has a wide range of mattresses, furniture, and furnishings which it sells through both own channels (comprising the website and COCO – Stores) and external channels (including various marketplaces, such as major e-commerce platforms and multi-branded outlets). It is a fullstack vertically integrated company, enabling it to control every aspect of operations, from conceptualizing, designing and engineering products to manufacturing, distributing and providing customer experience and engagement.
Wakefit operates five manufacturing facilities of which two are situated at Bengaluru, Karnataka, two at Hosur, Tamil Nadu and one at Sonipat, Haryana. Its facilities are equipped with imported machinery and automation technologies, such as robotic arms and roller belts, which streamline the production process and reduce waste.
Wakefit reported revenue from operations of Rs. 986.3 crore in FY24 and Rs. 971 crore for the nine-months period ended December 31, 2024.
India’s Home & Furnishings market can be broadly classified into 3 key categories - furniture, mattresses and furnishings & décor. The Home & Furnishings market in India is estimated to be approx. Rs. 2.8 lakh crores as of CY2024 and projected to grow at 13% CAGR to reach Rs. 5.9 lakh crores by CY2030 fuelled by organized retail growth, rising online dominance, and premiumization.
Axis Capital Limited, IIFL Capital Services Limited and Nomura Financial Advisory and Securities (India) Private Limited are the Book Running Lead Managers to the issue. The equity shares of the company are proposed to be listed on BSE and NSE.
DRHP Link: https://nsearchives.nseindia.com/corporate/Registration_27062025055322_DRHP.pdf
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