Azim Premji's PremJi Invest Considering Investing $50–$70 Mn in Canva

Azim Premji's investment fund, Premji Invest, is considering investing $50–$70 Million in the Australian graphic design platform Canva. This investment is part of Canva's recent secondary market sale, where shares worth $1.6 billion changed hands between existing and new shareholders, valuing the company at $26 billion.

Premji Invest's interest in Canva aligns with the booming creator ecosystem, where Canva has a competitive edge. Additionally, this investment is a strategic move, as Canva is expected to go public within the next two years. Premji Invest is focussing on generative AI and its recent investment in California-based generative AI healthcare startup Hippocratic AI demonstrate its commitment to leveraging AI technologies.

Canva, which has a significant presence in India, continues to invest heavily in the country. India boasts one of the largest creator communities on Facebook, making it a crucial market for Canva's growth. As the company expands its offerings and embraces AI, it remains at the forefront of graphic design tools and creative software.

Additionally, Canva's recent acquisition of Affinity Suite, a creative software, aims to enhance its Al capabilities and leverage the power of Al tools within its platform, as well to compete with the rival Adobe.

As the world embraces Al-driven innovations, Premji Invest's strategic move underscores the potential of generative Al and its impact across various industries. With Canva's impressive valuation and growth trajectory, this investment could prove to be a valuable addition to Premji Invest's portfolio.

Premji Invest is a multi-family office specializing in private equity and venture capital investments, has an impressive portfolio of companies across various sectors. Here are some notable companies that Premji Invest has invested in — Policy Bazaar, Flipkart, Snapdeal, Byju's, PharmEasy, The Sleep Company, Dezerv, Oro Money, KreditBee and Contlo.

These investments reflect Premji Invest's diverse interests and strategic bets across different sectors, contributing to its evergreen capital and long-term vision.

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