Digital technology company TO THE NEW has announced the appointment of Anurag Agrawal,a veteran with over two decades of experience in the IT industry, as Business Unit Head for Americas (East).

Agrawal will be driving the strategy, growth, and the roadmap for Americas (East), while  playing a pivotal role in sales and pre-sales for the region. He has previously held leadership roles at GlobalLogic and NIIT Technologies, where he worked across various technologies, domains, and geographies while managing delivery and growth for large teams.

Specializing in cutting-edge technologies, TO THE NEW Pvt. Ltd. employs 1400+ people & provides product engineering services to product companies & ISVs around the globe. TO THE NEW has been catering to a wide spectrum of clients, including companies like Rhinogram, Motus & Allyo in the US region. TO THE NEW has worked with over 100+ product companies in the US providing them services like digital engineering, UX/UI, cloud consulting and data engineering. The company most recently opened its delivery center in New Jersey in 2019 to cater to the fast growing  business in the region. 

Anurag Agrawal, Business Unit Head  - Americas (East) says, "I see TO THE NEW carrying a unique combination of "agility of a startup" and "maturity of a giant". This is one of the rare places having satisfied customers with a highly self-motivated workforce. The organization has been consistently outperforming in its space for many years and is all set to take the next leap forward. I look forward to being part of TO THE NEW."

On Agrawal's appointment, Deepak Mittal, CEO & Co-founder, TO THE NEW, said, "I welcome Anurag to the team. With over 22 years of IT experience, he will lead business, operations and growth for TO THE NEW in the region. With his deep experience in product engineering, I am confident that he will provide immense value to our customers in the America (East) region."


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