CASHe,India’s leading Fin-Tech enabled app only lending platform to salaried millennials today announced that its Board of Directors has appointed Yogi Sadana as interim Chief Executive Officer, effective immediately. Yogi Sadana will be succeeding the outgoing CEO, Ketan Patel who left the company to pursue other opportunities.Besides managing the role of the CEO, Yogi will continue to serve as the CFO of the company, a title he has held since joining the company in 2017.  Over the years, Yogi has played a stellar role in the company’s business, capital raising and financial strategy.  Yogi Sadana, a Chartered Accountant brings in over 15 years of rich finance, strategy, business experience and has worked in leadership positions with large multinational organizations in the past.  

“Yogi is the right person to lead CASHe into the future, given his experience and background in business and finance and his proven ability to drive results,” said V. Raman Kumar, Founder, Chairman, CASHe. “We are on a positive growth trajectory at CASHe and are very well-positioned to continue building on our strong performance in the previous financial year. I am excited to work closely with Yogi to ensure a seamless transition and charter CASHe on to its next phase of growth and market leadership. The entire CASHe Board is committed in its support to Yogi as he takes over the reins from Ketan Patel in these exciting yet challenging times”, he added. 

“I am truly honoured to lead our extraordinary company as CASHe’s interim chief executive officer,” said Yogi Sadana. “I look forward to continuing to work closely with our young team and under the able guidance of our Chairman, Raman Kumar and the board of directors. Together, we will provide exceptional financial products to our customers backed by our cutting-edge technology and customer service. CASHe will continue to be a great place to work for all our talented employees”.

About CASHe

Fin-Tech enabled app-only lending platform to salaried millennials. CASHe provides immediate short-term personal loans to young professionals based on their social profile, merit and earning potential using its proprietary algorithm-based machine learning platform. 

In April 2016, Aeries Financial Technologies Pvt. Ltd, launched its innovative technology-driven lending platform for the young, urban millennials. CASHe provides almost instantaneous loans on-demand. Its user-friendly digital interface enables faster loan application process and quicker loan disbursals. CASHe provides hassle-free loans with its app enabled documentation and loan disbursal/repayment process. Powered by its industry-first algorithm driven credit scoring platform, Social Loan Quotient (SLQ), CASHe quickly determines a user’s credit worthiness by using multiple unique data points to arrive at a distinct credit profile of the customer. CASHe is completely automated and requires no personal intervention and no physical documentation. The average time taken for a loan to be disbursed is about 8 minutes, subject to proper submission of all documents. CASHe’s target audience is young working professionals in the age group of 23-35 years. CASHe offers loans from Rs 9,000 to Rs 3,00,000 payable over 2 months to 1 year. Visit for more information.


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