Zomato To Start Online Food Delivery In India From March

Online food delivery market in India is growing at fast pace, with recent acquisition of JustEat by FoodPanda is one such example that how online brands wants to rule Indian online food delivery space and now one of the biggest brand in restaurant discovery portal, Zomato is planning to start online food delivery in India as soon as next month of March.

In August last we at IndianWeb2 predicted that Zomato will soon star online food delivery services now Zomato has confirmed to TechCrunch that it will be rolling out the online food delivery service on March 16 with 2,000 restaurant partners in India and will begin to take orders for meals on behalf of restaurants listed on its portal and compete with with global leaders such as Foodpanda and Yelp.

"We are allocating $50 million (Rs 300 crore) to launch the online food ordering business, said Deepinder Goyal the chief executive officer of Zomato. "The service will also be launched overseas in the next few months."

Zomato is already testing deliveries with its staff internally, and has promised that it will roll out the service internationally soon.

The new online food delivery service will add a new stream of revenue for the Gurgaon-based company which will allow users to select dishes, see their movement from the kitchen to their table and pay with one click using a mobile app. Soon after India, Zomato will launch online food delivery services in Dubai, Manila, Jakarta and Sydney as well.

Zomato which currently only list restaurants and allows users to discover restaurants earns revenue through advertisements expects to clock revenue of Rs 100 crore this fiscal. With the new food ordering business - through which it will charge restaurants commissions ranging from 7.5% to 15% based upon the rating of the eatery - it will gain a new stream of income. "Revenues are likely to more than double next fiscal with this new business," said Goyal.

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