Pioneers in the student marketing space in India, SavePocketMoney.com is India’s first lifestyle solution provider aimed exclusively at the student target market. SPM’s core value proposition is its unique enabler mechanism and simple web interface aimed at providing a safe and value for money experience for all student needs, right from curated city based experiences to shopping deals - a complete one stop dream destination with the best student deals, fabulous offers and great jobs.
Aimed at making a student’s life as hassle free as possible by bridging the gap between the inflation and a young adult's disposable income, the e-commerce curator and deals portal introduces the perfect solution to all of a student’s monetary woes. Pocket money is a many a student’s lifeline and we’ve all been there - struggling at the end of the month, borrowing from siblings and friends and even emotionally blackmailing parents for that matter. SPM makes all of this much simpler! The process is extremely easy. Students register for free on the website, browse the curated offers and experiences, click on the deal they want to use then download/sms/print the deal coupon. This coupon has to be shown along with their college id card to the retailer to validate the deal.
"So many brands are targeting the youth but there is no ‘one’ coherent platform that is creating enough noise in this segment, there is no one stop solution. SPM is a platform for brands and retailers, advertisers and visionaries to reach the student community and connect with them better." Says, Rahul Mahajan, Director – Operations.
Adding further, Jinaal Shah, Director - Commercials, SavePocketMoney.com, says, "Having lived the student life, our team is keen to create powerful experiences that will increase the happiness quotient of the student community. After all, student life is all about creating happy memories and the worries can wait till after college."
In a short span of 4 months, the website has over a 100 brands and 6000 registered users. There are offers on 'Stuff to do' as well as 'Stuff to buy'. The website has brands from various categories like clothing, gadgets, entertainment, travel, education, etc. These include Gold’s Gym, Pizza Express, Enrich, Canvas Laugh Club, Café Mangii, Inox, MOD, Tattoo Star, Florista and Aquamagica to name a few.
SavePocketMoney.com also engages students on campus and helps them gain experience and exposure in the field of sales and marketing. The website hires college representatives from various colleges, who are responsible for student registrations, student relations and promotions. Besides this, internship opportunities are also listed on the website.
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