Digital Vidya is one of Asia's leading Digital Marketing education company. Pradeep Chopra started it in 2009 along with Kapil Nakra, his batchmate at IIT Delhi. The company is the first to launch Social Media Marketing Workshop Series in India. Since 2009, over 5000 professionals (including CXOs) from over 2000 brands such as Nokia, Google, eBay, Reliance, Star TV, Cisco, MakeMyTrip, Naukri, SAP, Citibank, Toyota, Intel, ITC, CNBC, Madison and CII have participated in more than 200 Digital Marketing trainings by Digital Vidya across Asia.
Pradeep and Kapil have been working together since 2000. "They touched the power of Digital Media, when we accidentally sold our first product through SEO at Whizlabs Software, our 1st venture. Till 2009, they were informally helping other entrepreneurs and professionals leverage Digital Marketing by sharing their experience at various forums. A friend suggested to give a formal shape to our motive of supporting others to grow through Digital Marketing. That's how Digital Vidya came into existence," says the founder Pradeep. Pradeep has personally trained & advised over 2000 professionals including CEOs across Asia in helping them grow their businesses through Digital Vidya's hands-on Digital Marketing trainings.
The company offers various certification courses. They are partnering with Vskills, a Govt of India initiative. Being exclusive partner for Digital Marketing certification programs with Vskills, the Participants of the programs get joint certification from Vskills and Digital Vidya.
Their team of more than 25 people is based out of Delhi.They are currently one of Asia's leading and India's largest Digital Marketing training firms. What distinguishes them from others is our 14+ years of experience in leveraging Digital Marketing across multiple businesses. “Due to this participants of our programs get extremely high quality of learning in leveraging Digital Marketing for their personal and organizational growth,” says Kapil, the co-founder. They also offer customized Social Media/Digital Marketing Workshops for corporations, who are interested in leveraging Digital Marketing to scale up their businesses.
They plan to expand their Digital Marketing certification programs to multiple geographies beyond Asia in future. The company has been bootstrapped from the beginning. Pradeep shares a small story of the time when he decided to startup. “We did not have a lot of family support when we wanted to leave take the road less travelled. Because of this, initial phase of our 1st business was extremely painful. We'd many more reasons to quit than to continue,” he says. They decided to listen to their heart and never give up!
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Pradeep Chopra and Kapil Nakra, Co-founders- DigitalVidya.com[/caption]Pradeep is the recipient of Social Media Entrepreneur Award (at Global Youth Marketing Forum), PIMR Marketing Excellence Award and CMOAsia's Brand Slam Leadership Award for his contribution to Digital Marketing industry. Being an expert at what he does, Pradeep is one of the most sought after international speakers on Digital Marketing and Entrepreneurship. His speaking assignments include ad-tech, SES (USA), World Social Media Summit at Kuala Lumpur, Social Media Workshops across Asia, Click Asia Summit, Global Youth Marketing Forum, TiEcon and NASSCOM India Leadership Forum.
As a message for future entrepreneurs, Pradeep says, “The day you decide to start is the BEST day.” A graduate from IIT Delhi, Pradeep is also a core member of the Global Committee at SEMPO USA, a non-profit that nurtures the growth of Digital Marketing globally. He also sits on the advisory board of Social Media Chambers Malaysia. His obsession for the digital medium has led him to believe that the Internet connectivity is more important than the water supply.
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