MWW Group Wins Big at 2010 PRSA Pyramid Awards, Capturing Seven Awards Including 'Best of Show'

MWW Group Wins Big at 2010 PRSA Pyramid Awards, Capturing Seven Awards Including 'Best of Show'

MWW and Volkswagen Honored with 'Best of Show' for 'Volkswagen GTI Becomes the World's First Car Launched Exclusively on a Mobile Device'

PR Newswire -- July 23, 2010





EAST RUTHERFORD, N.J., July 23 /PRNewswire/ -- MWW Group (www.mww.com), one of the nation's top ten public relations firms, announced today that the agency was awarded top honors at the PRSA Pyramid Awards in seven categories including "Best of Show," Hosted by the New Jersey Chapter of the Public Relations Society of America (PRSA), the Pyramid Awards recognize the best public relations campaigns of the year.



"Working in tandem with Volkswagen, we really went for something new, creative and head-turning, something that hasn't been done for a major consumer product launch, let alone a new vehicle," said Michael W. Kempner, president and CEO of MWW Group. "Through creativity, strategic thinking and exceptional teamwork, our combined team drove tremendous attention to the GTI, while essentially reinventing the process of publicizing a new car launch."



Added Kempner, "We are deeply honored to be recognized with 'Best of Show' at the prestigious Pyramid Awards and I'm very proud of the tremendous work executed by our team across multiple practice areas from consumer marketing and social media to the design work done by our StudioMWW team."



In addition to winning "Best of Show" for Volkswagen/GTI, MWW Group took home awards for campaigns across the following six categories: