Star Movies Launches Gamification Model bringing TV and Twitter Together

Star Movies, a leading movie channel, known to set new benchmarks for the category and constantly innovating to enhance the consumer experience has launched #StarMoviesPlayAt7 on Twitter. Starting 16th December, consumers can watch blockbuster Hollywood content on the channel and engage on the platform to win exciting prizes. 

[caption id="attachment_139435" align="alignleft" width="273"] Anuradha Aggarwal, Head - Infotainment, English and Kids, Star India[/caption]

“Star Movies brings the best of the Hollywood to our audience and we’ve always loved to share our passion for movies with the larger communities in unique and engaging ways. Play at 7 is one such initiative where we bring together TV and Twitter through a unique consumer engagement model which is a first for the category. We hope that the audience will play this game and have fun while watching the movies that they love on Star Movies.” said Anuradha Aggarwal, Head - Infotainment, English and Kids, Star India. 

Every day between 7PM and 9PM, while watching movies on Star Movies, viewers can play 7 unique games that will be showcased on Star Movies from 16th December. To participate, all they need to do is tweet the correct answers to @StarMoviesIndia using #StarMoviesPlayAt7. The faster you answer correctly, the better is your overall average time and better is your chance to win. The experience will be complimented by a real-time leaderboard on the @StarMoviesIndia Twitter handle where everyone can see their daily and weekly progress. Top 5 players every week, get an opportunity to win some exciting prizes and since we want the viewers to have fun playing the game every day – there will be 50 Daily winners!   

Discovery Channel to Air Story of Indian Spacetech Startup Team Indus that Aimed for the Moon

Discovery, the leading infotainment television channel, will premiere a one-hour special show titled MOONBOUND: INDIA’S RACE TO THE MOON based on the exciting journey of Bangalore-based space tech startup TeamIndus on 30th October at 9 PM.

The show captures the best of this eventful and enlightening seven-year journey of a team which germinated with a group of friends coming together and went on to become TeamIndus.

[caption id="attachment_127011" align="aligncenter" width="800"] MOONBOUND: INDIA’S RACE TO THE MOON will be premiered on 30th October at 9 PM only on Discovery Channel[/caption]

Team Indus, which had become a poster boy for local Spacetech enthusiasts in India, had hit a major roadblock in December last year after India's space agency, Indian Space Research Organization (ISRO), cancelled the its contract with the startup as Team Indus could not raise sufficient funds.

It started in 2007 when The Google Lunar XPRIZE was announced—the largest incentivized space exploration challenge in human history. A small group of friends came together and coughed up personal resources to register last minute as the only Indian team in the global contest. This young enthusiast team, with no aerospace background, had the grit, the tenacity to take on the best in the world in their endeavor to win the $30 million, Google Lunar XPRIZE.

MOONBOUND: INDIA’S RACE TO THE MOON has garnered huge traction from marquee advertisers. The on-air broadcast of the show is Co-Presented by Amazon Echo and Co-Powered by Levi Strauss and PUBG, Nokia as the Mobile Partner. Sony Bravia, ForeverMark, Idea 4G, Honda Motorcycles and Phillips Trimmer have come on board as Associate sponsors.

Conceived in a server room in Noida, near India’s capital, Rahul Narayan helmed the whole challenge and took the first step of deciding to participate in this global lunar race. He started looking out for people who would join him out of sheer passion unaware about the challenges the team would face as the race would progress. An inhouse robotic rover named ‘Ek Choti si Asha’ was designed with the Ackerman steering concept and a deployable masthead.

What happened next? Don’t miss to watch MOONBOUND: INDIA’S RACE TO THE MOON that brings to you a spectacular journey of an aerospace startup that came together, to reach for the moon! Can they possibly meet the harsh technical demands of a lunar mission? And even so, from where will they raise the enormous amount needed to get to the moon! Pitted against several resourceful teams from across the globe, does TeamIndus stand a chance to win this race for space?

Watch one-hour special series MOONBOUND: INDIA’S RACE TO THE MOON on 30th October at 9 PM only on Discovery Channel.

Discovery Channel to Air Story of Indian Spacetech Startup Team Indus that Aimed for the Moon

Discovery, the leading infotainment television channel, will premiere a one-hour special show titled MOONBOUND: INDIA’S RACE TO THE MOON based on the exciting journey of Bangalore-based space tech startup TeamIndus on 30th October at 9 PM.

The show captures the best of this eventful and enlightening seven-year journey of a team which germinated with a group of friends coming together and went on to become TeamIndus.

[caption id="attachment_127011" align="aligncenter" width="800"] MOONBOUND: INDIA’S RACE TO THE MOON will be premiered on 30th October at 9 PM only on Discovery Channel[/caption]

Team Indus, which had become a poster boy for local Spacetech enthusiasts in India, had hit a major roadblock in December last year after India's space agency, Indian Space Research Organization (ISRO), cancelled the its contract with the startup as Team Indus could not raise sufficient funds.

It started in 2007 when The Google Lunar XPRIZE was announced—the largest incentivized space exploration challenge in human history. A small group of friends came together and coughed up personal resources to register last minute as the only Indian team in the global contest. This young enthusiast team, with no aerospace background, had the grit, the tenacity to take on the best in the world in their endeavor to win the $30 million, Google Lunar XPRIZE.

MOONBOUND: INDIA’S RACE TO THE MOON has garnered huge traction from marquee advertisers. The on-air broadcast of the show is Co-Presented by Amazon Echo and Co-Powered by Levi Strauss and PUBG, Nokia as the Mobile Partner. Sony Bravia, ForeverMark, Idea 4G, Honda Motorcycles and Phillips Trimmer have come on board as Associate sponsors.

Conceived in a server room in Noida, near India’s capital, Rahul Narayan helmed the whole challenge and took the first step of deciding to participate in this global lunar race. He started looking out for people who would join him out of sheer passion unaware about the challenges the team would face as the race would progress. An inhouse robotic rover named ‘Ek Choti si Asha’ was designed with the Ackerman steering concept and a deployable masthead.

What happened next? Don’t miss to watch MOONBOUND: INDIA’S RACE TO THE MOON that brings to you a spectacular journey of an aerospace startup that came together, to reach for the moon! Can they possibly meet the harsh technical demands of a lunar mission? And even so, from where will they raise the enormous amount needed to get to the moon! Pitted against several resourceful teams from across the globe, does TeamIndus stand a chance to win this race for space?

Watch one-hour special series MOONBOUND: INDIA’S RACE TO THE MOON on 30th October at 9 PM only on Discovery Channel.

Soon A Dedicated ISRO TV Channel To Showcase India's Space Tech and Science

Soon, within a few months, Indian space agency Indian Space Research Organisation (ISRO) will launch a dedicated ISRO TV channel showcasing space applications, developments and science issues, targeting young viewers and people in remote areas in their language.

The upcoming TV channel will not only promote scientific temper among people but also expand ISRO's outreach across the country.

ISRO chief K Sivan told reporters, "We don't have any science TV channel. This channel will inculcate scientific temper among people."

Additionally, ISRO will also conduct training camps, organise capacity building programmes for for school students from class 8 to 10 to inculcate scientific temper among them. ISRO will select students and organise training camps for 25 to 30 days.

Earlier this month, Vigyan Prasar, an affiliate of the Department of Science and Technology (DST), govt. of India, launched an over-the-top (OTT) channel -- i.e TV content via the internet -- dedicated only to science & technology content to create scientific awareness among fellow citizen by showcasing the recent developments in science and technology particularly from Indian scientific research institutions and laboratories.

In March this year, ISRO tied up with Kerala government to incubate and promote startups in the satellite and space technology sector by launching an incubator for spacetech startups in the country.

It may be recalled that recently, ISRO had also made an announcement that it is planning to develop world class propulsion technology to ensure cost effective re-usable, recoverable, re-startable and reliable space launches, a similar space technology that Elon Musk promoted startup, SpaceX, is known for.

News sourced from NDTV.