‏إظهار الرسائل ذات التسميات Pitch Right. إظهار كافة الرسائل
‏إظهار الرسائل ذات التسميات Pitch Right. إظهار كافة الرسائل

Danamojo and RoadBounce Win ₹5 Lakh Seed Funding Each in Startup Reality Show PitchRight S02

PitchRight S02, an initiative by Zone Startups India, comes to its conclusion with the final shoot of the Grand Finale episode that announced the winners of the season. The Grand Finale was a curated, invite-only event that saw presence of close to 100 guests, which largely included investors, corporates, industry leaders and media personnel.

Launched in February last year, PitchRight has a unique format that focuses on improving the startup pitch of an entrepreneur through a 45-second elevator pitch, followed by a one-on-one feedback session.

PitchRight S01 garnered more than 350K views on Zone Startup India’s YouTube playlist, while receiving positive reviews from viewers for its fresh approach on the idea of an elevator pitch in a very literal sense. PitchRight S02 was launched in August 2018 by further making the experience of elevator pitches thrilling. This season has garnered over 320K views within a span of 90 days, on different digital platforms such as YouTube, Facebook, LinkedIn, Twitter and Times MX Player.

With over 240 applications received this season, the top 13 entrepreneurs from diverse sectors of technology were shortlisted to feature in the series. The episodes were shot in the month of October 2018 at the Bombay Stock Exchange building, that houses the office of Zone Startups India. The series, featuring 4-5 minute episodes, went live in December 2018 with one episode releasing each week.

Prolific angel investor Sanjay Mehta has been a judge on the show for both the seasons. He has many achievements and awards under his belt and has invested in over 100 startups till date, that includes some well-known names like Oyo Rooms, Box8, Zippr, LogiNext, PrettySecrets, Unbxd and FabAlley. He is an active member of many investment networks in India.



“PitchRight S02 finale reality show was inspiring, full of excitement due to so many unknowns. It was a real thriller as the entrepreneurs pitched to the investors to make a deal. Everyone was on the spot be it investors as they had to commit money, real money instantaneously and entrepreneurs had to accept or refuse the offer right away. It's a challenge for entrepreneurs to go live pitching & very few can dare. Lastly I can say that PitchRight reality show has superbly motivated entrepreneurship in India,” said Sanjay Mehta, sharing from his experience of hosting the Grand Finale of PitchRight.

PitchRight S02 ran 13 episodes featuring the 13 shortlisted entrepreneurs over 4 months. The top 9 scorers with the best elevator pitch made it to the Grand Finale. The Grand Finale was shot live at Cafe Zoe in Mumbai, presided by an esteemed jury consisting of industry stalwarts like Anoop Mathur (President - CORE Media), Anuj Munot (Angel Investor), Jitendra Gupta (Founder - PayU) and Nirav Choksi (Founder - Credable). Host Sanajay Mehta helmed the Grand Finale for startup pitches and negotiations for fundraising.

The finalists pitched their startups during the live shoot to raise on-spot funding from top angel investors and seed investment from Zone Startups India. The startup pitch of 3 minutes each was followed by a feedback session and negotiations for potential on-spot funding.

After an interesting dynamic of startup pitches showcased at the Grand Finale, Zone Startups India announced Dhaval Udani, Founder of danamojo, and Ranjeet Deshmukh, Founder of RoadBounce, as the two winners of PitchRight S02, who were selected for a seed fund investment of INR 5 lakhs each.

On-spot funding was granted by several key investors. A total of INR 1 crore 45 lakhs on-spot funding was offered to 4 startups, out of which 2 startups raised a total of 75 lakhs post negotiations at the Grand Finale Demo Day. These will now be syndicated through a seed round to be led by Let’s Venture, Investment Partner of PitchRight S02. Atharva Sabnis, Co-founder of Atron, raised the highest on-spot funding on the day.

Based on the live scoring done by investors, corporates, mentors, media and other key stakeholders from the audience panel, the People’s Choice Award winner, with the maximum votes, was announced as Prasad Kajarekar, Co-founder of GameBlitz. He received a grant of INR 50,000/- from Zone Startups India.

Ajay Ramasubramaniam, Director India, Zone Startups said, “PitchRight is a format that we conceptualized mainly for curating content around how to get your elevator pitch right. We have had some really good viewership of the content - which is good validation of the format. However, what has been more encouraging this year, is the turnout of investors at the Grand Finale, and participating in a round of live, on-spot funding - a truly enriching experience for all involved. We look forward to taking the format to greater heights with some strong partnerships lined up for the upcoming seasons."

Season 02 of PitchRight is supported by Department of Science and Technology (GoI) and presented by LazyPay, in association with DigitalOcean as the cloud partner, Vidooly as the online video partner, Eske as the gift sponsor & LetsVenture as the investment partner.

Zone Startup India's YouTube channel - http://bit.ly/ZSIYouTube.

Here is the link to PitchRight YouTube playlist for all S01 & S02 episodes - http://bit.ly/PitchRightYouTubePlaylist.

Zone Startups India Concludes PitchRight S01 with a Grand Finale Demo Day

PitchRight, the reality web series created and produced by Zone Startups India, concluded its first season on 29th May 2018 with the release of Grand Finale episode that announced the winner of the season.

Unique in its format, PitchRight features 13 entrepreneurs, pitching their startup to an investor in an actual ascending elevator. The concept is designed to help the selected entrepreneurs improve their pitch through a practical experience of a 40 seconds elevator pitch followed with a feedback session from the investor.

The 13 entrepreneurs were shortlisted from a pool of 120 applications received from across India. The episodes were shot in the month of January 2018 at the Bombay Stock Exchange building, that houses the office of Zone Startups India. The series went live in mid-February 2018 with one episode releasing each week. Average length of each episode is 4-5 minutes to keep it digital friendly.

The series has gained 200K+ views across different digital platforms such as, Youtube, FB, LinkedIn and Twitter. The episodes are well received by young entrepreneurs looking to understand the nuances of pitching as well as by people looking to discover new-age startups.

Sanjay Mehta, the judge for the first season is one of the most sought after angel investors in India and till date has invested in over 66 startup companies.

Sanjay Mehta candidly talks about being a part of the series, “PitchRight was a thrilling experience to engage with 13 entrepreneurs - 40 seconds pitch in BSE elevator with no rehearsal. One take shooting was done where I was also put on spotlight as much as the entrepreneur to give feedback on their story. In one word if I would have to describe then I would say ‘Thrilling’.”.

PitchRight is a genuine attempt by Zone Startups India to generate informative as well as entertaining video content for the entrepreneurial ecosystem. With audience already appreciating the series, they plan to announce Season 02 soon and make it bigger and better.

Ajay Ramasubramaniam, Director India, Zone Startups said, “"We are thoroughly pleased with the outcome of 1st season of PitchRight. Our first and foremost objective with this web-series has been to create content that benefits the entrepreneurial ecosystem; and with minimal promotions, getting to over 200,000 views in a couple of months, confirmed the viewability of the content. We needed a marquee, real investor to make this successful, and Sanjay Mehta is a known brand name in the investor circles. The format has the right mix of adrenaline and a challenge to pitch to a real investor, in a gamified format. Being attempted in India for the first time, as a format, we had limited applications but, we are confident of getting more quality applications from Season-2 and onwards."

The top 9 finalists, chosen from 13 participants, were invited for the Grand Finale Demo Day on 18th May 2018, post the release of 13 episodes. The finalists were founders/co-founders from Gaia Smart Cities, SweatFree, Eyedentify Systems, Eduisfun Technologies, Dimension NXG, CupShup, BECKFriends, Agrahyah Technologies and AskArvi.

The Demo Day saw the 9 finalists live pitching in front of the jury and audience who were scoring them on the spot. The audience consisted of a curated group of of investors, corporates, mentors and other key stakeholders from the startup ecosystem.

Post 2 rounds of exciting pitches and battling it out, Shikha Pandey, co-founder of BECKFriends.com was declared as the winner of PitchRight - S01 based on the cumulative score by the jury and audience. Shikha was presented with cash prize of INR 1 Lac, as the winning amount.

Shikha said, “'PitchRight has been 'Just Right' for us. BECKFriends.com is a disruptive startup and we needed an equally disruptive format like PitchRight to get our adrenaline flowing and to give our very best. From the 40 seconds pitch in an elevator to the finale product demo in front of ten judges was all done with great professionalism and without any retakes. We, at BECKFriends.com, will now always Pitch Right and all anyone needs is 40 secs to know what we do.”

Season 01 of PitchRight is supported by HDFC Bank, AWS Activate, Vidooly, NewCrop, Digital Ocean and YourStory.

All the episodes of PitchRight along with the Grand Finale episode that released today, is streaming on Zone Startups India’s Youtube channel http://bit.ly/PitchRightPlaylist.

Zone Startups India Concludes PitchRight S01 with a Grand Finale Demo Day

PitchRight, the reality web series created and produced by Zone Startups India, concluded its first season on 29th May 2018 with the release of Grand Finale episode that announced the winner of the season.

Unique in its format, PitchRight features 13 entrepreneurs, pitching their startup to an investor in an actual ascending elevator. The concept is designed to help the selected entrepreneurs improve their pitch through a practical experience of a 40 seconds elevator pitch followed with a feedback session from the investor.

The 13 entrepreneurs were shortlisted from a pool of 120 applications received from across India. The episodes were shot in the month of January 2018 at the Bombay Stock Exchange building, that houses the office of Zone Startups India. The series went live in mid-February 2018 with one episode releasing each week. Average length of each episode is 4-5 minutes to keep it digital friendly.

The series has gained 200K+ views across different digital platforms such as, Youtube, FB, LinkedIn and Twitter. The episodes are well received by young entrepreneurs looking to understand the nuances of pitching as well as by people looking to discover new-age startups.

Sanjay Mehta, the judge for the first season is one of the most sought after angel investors in India and till date has invested in over 66 startup companies.

Sanjay Mehta candidly talks about being a part of the series, “PitchRight was a thrilling experience to engage with 13 entrepreneurs - 40 seconds pitch in BSE elevator with no rehearsal. One take shooting was done where I was also put on spotlight as much as the entrepreneur to give feedback on their story. In one word if I would have to describe then I would say ‘Thrilling’.”.

PitchRight is a genuine attempt by Zone Startups India to generate informative as well as entertaining video content for the entrepreneurial ecosystem. With audience already appreciating the series, they plan to announce Season 02 soon and make it bigger and better.

Ajay Ramasubramaniam, Director India, Zone Startups said, “"We are thoroughly pleased with the outcome of 1st season of PitchRight. Our first and foremost objective with this web-series has been to create content that benefits the entrepreneurial ecosystem; and with minimal promotions, getting to over 200,000 views in a couple of months, confirmed the viewability of the content. We needed a marquee, real investor to make this successful, and Sanjay Mehta is a known brand name in the investor circles. The format has the right mix of adrenaline and a challenge to pitch to a real investor, in a gamified format. Being attempted in India for the first time, as a format, we had limited applications but, we are confident of getting more quality applications from Season-2 and onwards."

The top 9 finalists, chosen from 13 participants, were invited for the Grand Finale Demo Day on 18th May 2018, post the release of 13 episodes. The finalists were founders/co-founders from Gaia Smart Cities, SweatFree, Eyedentify Systems, Eduisfun Technologies, Dimension NXG, CupShup, BECKFriends, Agrahyah Technologies and AskArvi.

The Demo Day saw the 9 finalists live pitching in front of the jury and audience who were scoring them on the spot. The audience consisted of a curated group of of investors, corporates, mentors and other key stakeholders from the startup ecosystem.

Post 2 rounds of exciting pitches and battling it out, Shikha Pandey, co-founder of BECKFriends.com was declared as the winner of PitchRight - S01 based on the cumulative score by the jury and audience. Shikha was presented with cash prize of INR 1 Lac, as the winning amount.

Shikha said, “'PitchRight has been 'Just Right' for us. BECKFriends.com is a disruptive startup and we needed an equally disruptive format like PitchRight to get our adrenaline flowing and to give our very best. From the 40 seconds pitch in an elevator to the finale product demo in front of ten judges was all done with great professionalism and without any retakes. We, at BECKFriends.com, will now always Pitch Right and all anyone needs is 40 secs to know what we do.”

Season 01 of PitchRight is supported by HDFC Bank, AWS Activate, Vidooly, NewCrop, Digital Ocean and YourStory.

All the episodes of PitchRight along with the Grand Finale episode that released today, is streaming on Zone Startups India’s Youtube channel http://bit.ly/PitchRightPlaylist.

Meet 13 Startups Hand-Picked For India's First Reality Web Series 'Pitch Right'

Yesterday, we talked about India's First reality web series PitchRight, which is being launched today as a web series comprising of 13 episodes with 13 different entrepreneurs selected through an application process. As part of this initiative, the selected entrepreneurs will be given 45 seconds to make an elevator pitch to Sanjay Mehta, Director, Core Media and investor in Cryptocurrencies, which will be followed by a detailed feedback to the entrepreneur.

The idea of doing PitchRight is to help entrepreneurs understand how to make their elevator pitch perfect and make the most of 40 odd seconds in a lift with an investor. Each entrepreneur will be scored by Sanjay and the ones scored between 8 -- 10 will make it to the finale.

Here are the chosen 13 entrepreneurs with their respective startup ideas :

1. Hoopoun


Founder - Amarjeet Singh Oberoi

A blockchain-based offer discovery app for lifestyle and loyalty programs, which gives users offers and rewards while shopping across different categories that they can redeem to invest in shares, cryptocurrencies, insurance and mutual funds.

2. Gaia Smart Cities


Founder - Amrita Verma Chowdhury

Smart Feedback - bringing visibility to the opaque last mile through data from physical and digital channels.

Gaia is an internet of things (IoT) and automation company providing end to end solutions to enable smart transformation of enterprises and cities. Founded in 2015 by Sumit D Chowdhury, former president of enterprise business and CIO of Reliance Jio, Gaia Smart Cities sees huge opportunity in IoT implementation for building smart infrastructure. The firm is also working closely with the ministry of urban development (MoUD) as an integral part of the National Project Management Unit (PMU) of the Swachh Bharat Mission.

3. Sweat Free


Founder - Chanakya Ramdev

Best possible undershirts so you never get sweat stains

Sweat Free's technology has made a wardrobe (currently a T-Shirt) from bamboo-based fabrics and soft cotton material, it has advanced absorbing properties, which whisks sweat away, so you feel dry while avoiding stains. In 2015, Sweat Free’s team of seven people, along with Chanakya, received $25,000 from the Canada-based Velocity Fund to launch their startup. Currently, the startup is said to be working in the Velocity Science labs in Ontorio, Canada to reach a point where they can start working with manufacturers to advance the existing prototype and begin broader testing. Their current focus is on undergarments, but the goal is to be able to integrate the technology into all types of clothing.

4. Eyedentify Systems


Founder - Dhushyanth Dachiraju

Ensuring safety for commuters

Eyedentify aims to build high-quality products that help in ensuring in-vehicle security for drivers & commuters via intelligent features designed to deter offenders & alert authorities in real-time in case of an incident. For an instance, the startup's flagship In-Vehicle Occupant Security System provides cutting-edge telecommunications modules, and is integrated with panic buttons and a camera, along with microphones and speakers, which enable the passenger or driver to get help when they need it most.

5. Eduisfun Technologies


Founder - Jatin Solanki

Making learning fun, easy & accessible to everyone through games!

Eduisfun platform provides an enhanced gamified learning experience by offering personalised question-based learning blended with games for tech savvy generation, so as to make learning more fun. The concept is built step by step as students go through various levels in game making.

6. Code Enterprises LLP


Founder - Naman Gupta

India's first cigarette waste management and recycling firm with a huge range of by-products.

Cigarette waste is a non-biodegradable waste which can be reused in various other by-products, CODE Enterprises thus recycles each component of cigarette waste generated either domestically or industrially. It use the most environmentally responsible methods and procedures for recycling waste and reusing it in the form of recycled products.

The startup provide collection services of cigarette waste with an aim to a cigarette waste free India. Collection of cigarette waste is one rigorous task our team successfully handles. Collection services come along with one free VBins. Collection is paid to the customers as per the rates specified in the contract. The startup claims that the cigarette waste is recycled using biodegradable chemicals without any machinery. The waste water generated during cigarette butts recycling is also recycled for further usage in the next batches. Code Enterprises LLP ensures zero wastage.

7. Dimension NXG


Founder - Pankaj Raut

Dimension NXG provides customized end to end augmented reality (AR) solution to enterprises in automobile, aerospace, defense, manufacturing, energy, healthcare, architecture, Marketing, etc.. The startup offers AR headset based project management app, teleportation and training app which decreases cost, time, and errors for enterprises in automobiles, aerospace, manufacturing, healthcare, construction, etc.

THe startup's flagship AR headset called 'AjnaLens' (“AJNA” is derived from Indian Vedas, the third-eye chakra) which is powered by artificial intelligence and provide real-time 3D AR Models, instructions, important information and situational data (pressure, temperature, flow direction, voltage, etc) directly in their field of view
to improve efficiency, by reducing the manual effort and time required for specific task.

8. Rubit Technologies


Founder - Rushikesh Sapkal

A cryptocurrency exchange platform which provides smarter way for investor to invest their money in cryptocurrencies

Rubit plans to connect the world of crypto with the power of Artificial intelligence by offering an exchange platform which provides real time crypto market like support for trading of multiple cryptocurrency, Real Time price status of Crypto-Coins and trading of multiple cryptocurrency. It also offers an AI Bot for effective Trading between the varying prices of Cryptocurrencies.

9. CupShup


Founder - Sanil Jain

Paper-Cup Advertising

The startup aims to convert the tea breaks of the country into discussion joints for brands by advertising on the paper tea/coffee cups. Cupshup’s clientele today includes more than 50 companies, which includes names like Google, Uber, Ola Cabs, Swiggy, Kotak Securities, Viacom 18, Coke and many others.

10. Bolt Auto Technologies


Founder - Satyajeet Mohanty

Enabling and inspiring riders to pursue their passion for riding.

Bolt offers technology enabled motorbike accessories to enhance the riding experience. Primarily, the startup offers a mobile app called Bolt Riders App, which is a riders community as well as a platform to connect with other riders to grow a rider's network, auto-detect pit-stops, auto-tag images, track rides and share ride stories, ensuring that bike riders are building their online rider profile on the go. Bolt also offers premium detachable phone charger which can be mounted on motorcycles.

11. BECKFriends


Founder -Shikha Pandey

Send Anything Anywhere. Earn as you Travel.

BECKFriends is a global peer-to-peer logistics marketplace focuses on simplifying global logistics requirements through technology. It gives an opportunity to the user delivering the package to economize their travel expenses by earning while they travel and in the meantime, providing instant delivery for the users wanting to send a package.

Started by three Co-founders -- Shikha Pandey, Deep Malhotra and Mayukh Basu, BECKFriends has a robust team with a good mix of technology and business expertise. Mayukh Basu is an engineer in his early twenties from BITS Pilani lead the technology at BECK. Shikha Pandey, ex-Airtel and ex-Unilever, leads the operations & strategy of the business and Deep Malhotra, Ex-Google and Ex-Senior Director Myspace, who is on board as a co-founder and is leading the team.

12. Agrahyah Technologies


Founder - Sreeraman Thiagarajan

Get news about people, places, things and organisations you care about in your language.

Agrahyah Technologies is a software startup on a mission to make technology accessible to every Indian by building a suite of mobile apps, products, and content ground-up for the millions of non-English literates. Its Android apps can be used in eleven Indian vernacular languages.

13. AskArvi


Founder - Sushant Reddy

Insurance marketplace on a mobile chat.

AskArvi is the creator of Arvi, a smart and friendly personal insurance chatbot, which the startup claims as "India's coolest chatbot that makes insurance smart, simple and social". Arvi provides customers an insightful conversational experience using a mix of artificial intelligence, data and a touch of light-hearted humor.

A Reality Web Series Where Entrepreneurs Will Pitch Investors In A Real Elevator In Mumbai

Created by Zone Startups India, Pitch Right is being launched as a web series comprising of 13 episodes with 13 different entrepreneurs, selected through an application process, will be in real-elevator with Sanjay Mehta, an angel investor. As part of this initiative, entrepreneurs have been given 45 seconds to make an elevator pitch to Sanjay Mehta, Director, Core Media and investor in Cryptocurrencies, which will be followed by a detailed feedback to the entrepreneur.

The idea of doing PitchRight is to help entrepreneurs understand how to make their elevator pitch perfect and make the most of 40 odd seconds in a lift with an investor. Each entrepreneur will be scored by Sanjay and the ones scored between 8 -- 10 will make it to the finale.

A one-on-one, 45 seconds pitch will take place inside an elevator in the BSE building in South Mumbai as part of the program. The elevator goes up to 18 floors, to the front desk of Zone Startups India situated in the same building. The pitch will be recorded by Zone Startups India and will be released on its YouTube channel, and other media, as a part of Pitch Right Web Series. Each episode will be of 5 minutes and aired every Monday.



“Very innovative initiative, an unscripted show which puts founders and investors both on spot. It will be a thrilling experience for founders to be able to pitch their dreams and garner full attention of investor for short time. This will definitely give founder’s a chance to shine,” said Sanjay Mehta, an angel investor.

On asking what made him come on-board of this web series, Sanjay Mehta said, "Elevator pitch is pre-prepared speech by founders that explains what their organization does, clearly and succinctly to investors & get their attention. Founders with vision clarity will be able to articulate their idea in simple ways. As an investor I am excited to meet those founders and listen to their disruptive idea. If it spark's interest then I will evaluate to fund them."

This initiative will culminate with a grand finale event with the chosen entrepreneurs being given a chance to show their product demo to an esteemed jury for the first time. A winner will be picked who stands to win a cash prize.

We will soon showcase the selected 13 entrepreneurs who will get to be 1-on-1 with Sanjay Mehta for an elevator pitch each on Monday.

Stay Tuned !

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