Bank of Baroda Launches bob SAMVAD: AI-Powered Multilingual Platform to Transform Branch Customer Experience

Bank of Baroda has unveiled bob SAMVAD, an industry-first AI-powered multilingual conversational platform designed to revolutionize customer interactions at its branches. The platform was formally launched in Mumbai by Shri M. Nagaraju, Secretary, Department of Financial Services (DFS), Ministry of Finance.

bob SAMVAD aims to eliminate language barriers by enabling seamless, real-time communication between customers and branch staff in their preferred languages. Developed entirely in-house, the platform leverages advanced AI-driven speech and language technologies to support two-way conversations across 22 languages with contextual accuracy and natural fluency. Customers can input queries in their chosen language, which are instantly translated for staff, and vice versa, ensuring smooth service delivery. The system also offers both text and voice modes, making it fully accessible.

Congratulating the Bank, Shri Nagaraju commended the initiative as a benchmark for inclusive and accessible service delivery in the sector. “bob SAMVAD will promote more inclusive and accessible service delivery and help improve customer service at branches,” he said. He also lauded Bank of Baroda’s innovative use of technology to bridge linguistic divides in banking.

Dr. Debadatta Chand, Managing Director & CEO of Bank of Baroda, emphasized the customer-centric design of the platform: “With bob SAMVAD, Bank of Baroda is leveraging AI to make our branches more inclusive and customer-friendly by enabling seamless real-time conversations in local languages. This initiative reflects our commitment to operational excellence by combining technology with customer-centric design.”

In its first phase, bob SAMVAD will be rolled out across 250 branches in Tamil Nadu, Karnataka, Telangana, Andhra Pradesh, and Maharashtra, followed by a phased expansion across the Bank’s nationwide network.

Alongside the launch, Shri Nagaraju also visited bob Forest, a 6,000 sq. ft. green oasis at the Bank’s BKC office in Mumbai. The initiative, part of the Bank’s broader ESG commitments, complements earlier sustainability projects such as bob Earth, Green Deposits, and Green Bonds. bob Forest promotes biodiversity and cleaner air, reinforcing the Bank’s dedication to environmental stewardship.

With bob SAMVAD and bob Forest, Bank of Baroda is setting new benchmarks in both technological innovation and sustainability, strengthening its position as a forward-looking institution committed to customer experience and responsible growth.