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Amazon Unveils Blue Jay and Project Eluna to Revolutionize Warehouse Robotics and AI

From ceiling-mounted robots to collaborative AI, Amazon’s new tech is reshaping how packages move and decisions are made.
Amazon Unveils Blue Jay and Project Eluna to Revolutionize Warehouse Robotics and AI

Amazon has just unveiled two cutting-edge technologies—Blue Jay and Project Eluna—designed to transform its operations network by enhancing safety, efficiency, and decision-making for front-line employees.

Blue Jay: Multi-Arm Robotics System

Blue Jay
  • Functionality: Coordinates multiple robotic arms in a single station to perform picking, stowing, and consolidating tasks simultaneously.
  • Efficiency Boost: Replaces three separate robotic stations with one streamlined unit, handling ~75% of item types stored at Amazon sites.
  • Design: Ceiling-mounted system that moves packages at high speeds, already deployed in select fulfillment centers.

Project Eluna: Agentic AI for Smarter Decisions

Project Eluna
Project Eluna – An Agentic AI system
  • Project Eluna will be piloted at a fulfillment center in Tennessee to assist operators this holiday season, working initially on sortation optimization. Operators can ask questions like, “Where should we shift people to avoid a bottleneck?” and receive clear, data-backed recommendations. The goal: less putting out fires, more foresight.
  • Purpose: Supports front-line employees by simplifying complex decisions and optimizing workflows.
  • Agentic AI: Goes beyond traditional automation by acting as a collaborative decision-making partner, not just a tool.
  • Impact: Helps reduce repetitive tasks, improve safety, and open new career pathways for employees.
Project Eluna

Project Eluna
Blue Jay and Project Eluna join other new robotics and AI systems we launched this year, including Vulcan, Amazon’s first robot with a sense of touch designed to assist with ergonomically challenging tasks, and DeepFleet, an AI foundation model that coordinates large fleets of mobile robots across facilities.
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