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TCS Launches AI Transformation Unit, Appoints Amit Kapur as Chief

India’s largest IT firm doubles down on AI, signaling a new era of intelligent services and operational reinvention.
TCS Launches AI Transformation Unit, Appoints Amit Kapur as Chief

Tata Consultancy Services has officially launched a new AI and Services Transformation Unit, signaling a deeper commitment to artificial intelligence across its global operations. According to a company memo seen by Reuters, Amit Kapur, a seasoned insider with over two decades at TCS, has been appointed to lead this newly formed unit.

Key Highlights:

  • Unit Purpose: To consolidate all existing AI capabilities and accelerate innovation in domain-specific AI solutions.
  • Leadership: Kapur previously headed TCS’s UK and Ireland business and will now serve as Chief AI and Services Transformation Officer, reporting to COO Aarthi Subramanian.
  • Strategic Timing: This comes just weeks after TCS announced plans to cut 12,000 jobs, reflecting a broader shift in India’s $283B outsourcing industry toward AI-led efficiencies.
  • Global Context: TCS is the first major Indian IT firm to create a dedicated AI business unit, following similar moves by global players like Accenture.

Why It Matters:

This isn’t just a structural change—it’s a strategic pivot. With client spending under pressure due to macroeconomic uncertainties, AI-led transformation is emerging as the key lever for growth. TCS aims to “reimagine” its investments in global Pace Ports to deliver real-world AI experiences.

AI Strategy Comparison: TCS vs Global IT Leaders (2025)


Company AI Strategy Focus Organizational Structure Notable Moves Strategic Edge
TCS Services transformation via domain-specific AI New AI & Services Transformation Unit led by Amit Kapur Consolidating AI capabilities across Pace Ports First Indian IT major with a dedicated AI business unit
Accenture Industry-specific GenAI solutions Embedded AI across all service lines $3B investment in AI, 40K+ AI-skilled workforce Deep vertical integration and client co-innovation hubs
Infosys Applied AI for enterprise efficiency Infosys Topaz platform Focus on AI-powered automation and analytics Strong in legacy modernization + AI
Wipro AI for digital operations and cloud Wipro ai360 ecosystem Acquired Rizing and Capco to boost AI-led consulting Hybrid cloud + AI integration
IBM AI governance and enterprise AI WatsonX platform + AI Ethics Board Focus on AI trust, transparency, and model lifecycle Pioneer in AI governance and enterprise compliance
Microsoft AI-first enterprise transformation Azure AI + Copilot across products $13B OpenAI partnership, Copilot embedded in Office, GitHub Massive scale, developer ecosystem, and enterprise reach
Amazon (AWS) AI infrastructure and services Bedrock + Titan models AI-as-a-service for startups and enterprises Dominates cloud-based AI deployment
Google (Alphabet) Foundational models and AI research DeepMind + Gemini models AI-first across Search, Cloud, and Workspace Leading in multimodal and frontier AI research

Key Takeaways:

  • TCS is playing catch-up in terms of scale but is ahead in formalizing AI leadership within Indian IT.
  • Global firms like Microsoft, Amazon, and Google are embedding AI across product ecosystems, not just services.
  • Infosys and Wipro are focusing on AI as an enabler for operational efficiency and consulting.
  • IBM and Accenture are doubling down on AI governance and industry-specific deployments, which could be a blueprint for TCS’s next phase.
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