TCS Powers Ahead in Software-Defined Vehicles with European Expansion

Tata Consultancy Services (TCS) has taken a strategic leap in the global automotive software arena by announcing the launch of three new hubs in Europe, dedicated to advancing Software-Defined Vehicle (SDV) innovation.

The new footprint includes two Automotive Delivery Centres in Germany—Munich and Villingen-Schwenningen—and an Engineering Centre in Romania. These hubs are designed to support leading European original equipment manufacturers (OEMs) in building next-generation mobility solutions.

TCS is focusing on technologies like autonomous driving, intelligent infotainment systems, connected vehicle ecosystems, and digital cockpit design. The Romanian centre will concentrate on early-stage SDV platform development, while the German hubs will offer close-proximity support to European automotive partners.

A highlight of this initiative is the integration of Generative AI to dramatically accelerate vehicle software development. GenAI tools will automate requirement gathering, feature coding, testing, and simulation—reducing cycle times and enabling rapid over-the-air (OTA) updates.

TCS’s GenAI capabilities are also enabling hyper-personalization, creating in-car experiences that adapt to driver preferences and behaviors. Engineers can now simulate millions of driving scenarios virtually, boosting validation and safety for semi- and fully-autonomous features.

With over 100 engineers already stationed across these new centres and a global talent pool of 2,000+ SDV experts, TCS aims to redefine how vehicles evolve post-sale—from fixed mechanical products to software-first platforms.

Notably, this signals a major vote of confidence in India's engineering talent and its exportable innovation prowess. It also opens up opportunities for domestic automakers to integrate advanced software systems, bringing global expertise back to India’s rapidly growing electric and autonomous vehicle ecosystem.