Business Wire India
Augmont ‘Gold for all’, which has pioneered the goldtech ecosystem in India, has launched a special offer - Sone Pe Chandi Free - to bring festive cheer to shoppers of precious metals during the oncoming festive season. In a unique festive offer,, a platform for buying Digi Gold and Digi Silver, buyers get free silver upon their online purchase of gold. Thus, Digi Gold buyers get to invest in two precious metals for the price of one. A minimum purchase of INR 100 worth Digi Gold is required to avail the offer. Free silver will be credited after 24 hours of purchase. Offer valid till 4th November 2021 only.

The festive season between the months of August and November is the most lucrative period for retailers as sales increase nearly 6 times during the period.

This year, consumers have access to a new-age way of investing in precious metals: buying Digi gold and Digi silver online on Investing in Digi gold and Digi silver can start with an amount as small as Re. 1. The grammage of gold or silver thus bought is placed in a digital vault and can be redeemed on the platform itself or be ordered as a physical gold/silver, delivery of which takes nearly just a week.

Buying precious metals on has the advantage of credibility and trust, as all the gold available on is BIS certified. Moreover, Augmont Gold For All is integrated with several brick-and-mortar gold and silver jewellery retail stores, which enables customers to pick up physical gold and silver from these stores. is seeing a steady growth of numbers on its platform, with a majority of customers using it to invest in gold. During these last few months of 2021, however, sales of Digi silver have seen 4x growth owing to the ease and convenience of using a digital platform. Moreover, customers find their investment is safe in Augmont’s Digi vault.

Sachin Kothari, Director, Augmont Gold For All, says about the new offer, “The prevailing COVID-19 pandemic may have dampened the festivities in public gatherings since last year, but traditional fervour need not be dampened. Augmont is here to facilitate a safe, secure and a convenient way to invest in and possess gold and silver, which are central to our traditions. is offering an equal amount of Digi Silver for free upon their purchase of Digi gold. This unique offer enables customers to celebrate these traditions in a new way, with complete flexibility in terms of access, holding, and modes of payment for these precious metals.”


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