Retail tech start-up Shoopy has raised $250,000 seed funding from US-based Campanile Investments and Delhi-based investment firm Redcliffe Capital.

Noida-based Shoopy helps local retailers in managing(invoicing, billing & inventory) their shop easily. Be it tracking the sale of the week, new customers in a week, products/items sold etc. The purpose is to give local retail technology advantage to compete with online e-commerce giants.

Shoopy will be using the funds raised to accelerate its growth engine by optimizing its existing products, scaling its platform and business activities to reach out to more customers, and also to come up with newer offerings.

Co-founded by IIT-Roorkee alumni Amit Kumar and Indar Kriplani last January, Shoopy assists small and medium-sized enterprises to help take their businesses digital to help them compete with the country’s e-commerce giants, and to simplify the digital transformation journey for a diverse range of small retailers.

Available in Hindi, English and Hinglish language, Shoopy app helps retailers and local business owners go online in a few seconds, and manage invoicing, billing, inventory tracking and management, among other aspects of their shops easily. 


Apart from the business app, the team also provides a free platform named PhoneKhata for retailers, vendors, and other SMBs to manage their ledger. It has recently launched the Shoopy consumer app, which helps buyers discover nearby stores around them on the platform.

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