Funds will be used to expand the business and optimize supply chain

The startup aims to create a wide range of stylish & functional products for its customers with a vision to build an iconic global consumer brand from India.

Zouk Founders - Disha & Pradeep

27th January 2021, New Delhi: Zouk, India's 100% Vegan Lifestyle Brand has raised an undisclosed amount in Seed funding. The funding round is led by investors, including Titan Capital and founders of Beardo and Mamaearth. With this fresh round of investment, the company plans to expand its operations across India and abroad. 

The startup was born with a mission to bring stylish and functional products with the essence of India to new-age customers. Besides the product range expansion, significant investments will also be made to expand the team and streamline supply chain. Zouk aims to scale up to hit Rs. 100 crores in revenue from the India business, at the same time taking its Indian products to various parts of the world. The startup currently receives regular enquiries from customers living in Canada, the US and Sri Lanka.

Talking about the funding received, Disha Singh, Co-founder and CEO, Zouk said, "We are thrilled to have such an amazing set of investors for Zouk. Each investor has achieved so much in the e-Commerce and D2C space. For us, this was a match made in heaven, and we look forward to their advice and support, as we scale up."

"We are excited to partner with the experienced duo of Disha and Pradeep. They have built a solid set of innovative products in the massive Bags category, which we believe can be taken from India to the world" said, Bipin Shah, partner at Titan Capital.

"Zouk's proudly Indian products resonate well with the Indian online consumers, who today want to support homegrown brands. This will be a powerful base to grow the brand in the coming years." said, Ashutosh Valani, Co-founder of Beardo.

Varun Alagh, Co-founder of Mamaearth, said, "I am glad to be an early backer for Zouk. Having taken their Vegan bags to over 30,000 customers, they have reached early product-market fit. As Indian consumers become more conscious of their brand choices, Zouk with its Vegan and socially conscious offerings has a bright future in building a purposeful brand." 

The startup brings high-quality vegan Bags, Wallets and Accessories to its consumers. The unique selling point of the range of products is that all products are handmade by expert artisans in their in-house manufacturing facility in Mumbai. Customers love the fact that the products are Vegan, with Indian prints and modern functionalities. Zouk is a PETA approved Vegan brand with a varied set of products including Laptop Bags, Office Bags, Backpacks, Handbags, Sling Bags, Tote Bags, Chain Wallets, Mini Wallets, Eyewear Cases, Travel Pouches and Scarves.

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