Aimed at empowering Indians to lead a healthy lifestyle, a first of its kind platform, cure.fit launched its app today. An integrated healthcare platform, cure.fit app currently entails three verticals enabling good health; cult.fit focused on physical fitness, eat.fit for healthy & nutritive food and mind.fit for mental wellness offerings.

Available for both android and iPhone, the app provides scientifically tested assistance to users that helps them think, sleep, eat and work out better. The users can enjoy DIY fitness workouts with celebrity trainer Shwetambari Shetty, indulge in scrumptious nutritive recipes and relax with different meditation techniques guided by renowned physiatrist, Dr. Shyam Bhat. The users can also book workout classes at Cult centers and order healthy Indian & fusion food in Bangalore.

The startup has also secured $3 million (Rs 19.2 crore) in a fresh round of funding from UC-RNT Fund, a joint venture between Ratan Tata’s RNT Associates and the University of California. Other investors who participated in the round include Gokul Rajaram, product engineering lead at US-based mobile point of sale provider Square; Aditya Agarwal and Ruchi Sanghvi, vice presidents of engineering and operations, respectively, at file sharing application firm Dropbox; and Shishir Mehrotra, former vice president of product, engineering and UX at YouTube. The new round of funding will take the total capital raised by CureFit to $18 million. In July 2016, it had raised $15 million in Series A funding from Accel Partners, IDG Ventures and Kalaari Capital.

Sharing his vision, Mukesh Bansal, Co-founder, cure.fit, said, “Health is going to be $500bn industry in India by 2025. There is an opportunity to build next generation health platform to service 100s of millions of Indians who can't be serviced through traditional channels. We are pioneering a novel approach to build one stop shop for all health needs and enable long term good health.”

Added Ankit Nagori, Co-founder, cure.fit, “It hasn't been even a year since we started and we are already seeing great traction for our cult.fit business with 10 profitable centers and rapid growth. We have received great feedback for our food offering and the cure.fit app. We will be expanding our product and geographic footprint in near future and will look at serving 10 million customers in next five years”.

Founded by Mukesh Bansal & Ankit Nagori, cure.fit is a platform to power healthy lifestyle and holistic cure across fitness, food and mental well-being. It will guide users in developing healthy habits and enable easy fulfillment of all health needs by removing any and every friction in the process. It will gradually add more verticals and retail everything that will help consumers lead healthy lifestyle and enable high quality, affordable, cutting edge healthcare for entire India.

Cult fitness centers, a part of cure.fit, allows users to get trained in different body weight formats by national and international trainers in Strength & Conditioning, Spinning, Boxing, Mixed Martial arts, Zumba and Yoga in group classes. Recently, Cult has launched HRX workout created by Hrithik Roshan along with his personal trainer Mustafa Ahmed & Cult fitness team.

Another vertical, eat.fit is also launched with the app. It is an internet only restaurant serving everyday healthy food. The food is calorie-counted with nutritional information and/or health benefits provided alongside. The third vertical, mind.fit is focused on helping users to relieve stress and anxiety with meditation techniques. Users can listen to audio clips on the cure.fit app for guided meditation techniques and calm their minds in the comfort of their homes.

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