Michael & Susan Dell Foundation backed test preparation startup OnlineTyari, today announced the acquisition of Plix, a photo and video sharing platform. Plix’s talented skill sets in the field of Machine Learning and Pattern Recognition will be used by OnlineTyari to augment adaptive learning and bring more value to OnlineTyari users in creating a more personalized experience on its platform. Plix was founded by Apurv Chawla in 2015. Plix intelligently informs users which of their friends might have their photos, which they may not have shared in the past and can be used to easily request/share entire albums of photos and videos. This is OnlineTyari’s first acquisition.

OnlineTyari and Plix, both Gurgaon based companies, will integrate within the next couple of months. With Plix’s acquisition, OnlineTyari will now be 75 employees strong.

Vipin Agarwal, Co-Founder and CEO said, “The acquisition of Plix is strategic to our vision and mission. Our goal is to improve education and skill development for more than 100 million Indians each year. With Plix, and the talent they bring to our team in the field of machine learning, image recognition and analytics, we will be able to deliver on multiple use cases for our users that will solve challenges around making the platform more intelligent and scalable. We look forward to working with and building greater value for our users with Apurv and his high energy team”.

OnlineTyari is a mobile-first multilingual platform for skill development and career preparation. It offers customized, curated and vernacular test preparation content, delivered through very low internet bandwidths. The preparation materials include full mock tests and current affairs articles. The app has more than 4 million downloads and helps 400,000 Indians every day in their quest for developing various skills.

Bhola Ram Meena the Founder and CTO at OnlineTyari mentioned – “Plix acquisition adds an excellent technology team to OnlineTyari. We are working towards building the next truly Indian technology platform that helps people of India to study in their local language and to develop the much-needed solution to their problem of self-development and career progression”.

“OnlineTyari has disrupted the market for test prep in India by creating a personalized, data-backed solution. Its platform approach-- that curates content from multiple partners-- enables them to provide high quality exam content that serves as a one-stop solution. With our expertise in pattern recognition and machine learning, we look forward to working on their technology platform to enhance the user experience. We are excited to be a part of OnlineTyari and of their growth trajectory”, said Apurv.

Vishal Bhargava – Managing Partner at Instalabs commented – “This acquisition validates our belief in the Plix team, who are at the very cutting edge of pattern recognition and machine learning. The technology is currently being used for more efficient image/video sharing but can potentially have very powerful use cases in the edutech space, where OnlineTyari has shown tremendous traction.”

In November, OnlineTyari raised an equity investment from the Michael And Susan Dell Foundation (MSDF), 3One4 Capital (an early stage venture capital fund backed by Mohandas Pai), Contrarian Capital, Tracxn Labs and couple of other investors and angels.

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