Indifi Technologies, an enabler for SME funding in India, has partnered with DJUBO, a cloud-based hotel tech solution. Under this partnership, over 1400 hotels that are associated with DJUBO, will have the opportunity to avail unsecured loans of up to 50 Lakhs within 3 business days through Indifi technologies.

The quick and convenient availability to these loans will be made possible for hotels by simply choosing to share their revenue data from their DJUBO systems with Indifi, to act as proof of creditworthiness.

The partnership between DJUBO & Indifi is aimed at making available, convenient & unsecured capital loans for hotels to invest in growth initiatives and improve their guest experience, in addition to the hotel digitization and revenue maximization technology suite already being offered to them by DJUBO.

Non-availability of adequate & timely financial aid is a major impediment in a hotel’s upkeep and growth. This partnership will help DJUBO's client hotels get business loans from Indifi’s extensive lender base with ease, enabling them to invest in modern amenities, service quality and operations, thereby improving guest delight. This positive spiral will result in better room realization, occupancy & profitability over time.

Elaborating on the successful association, Alok Mittal, Co-founder and CEO, Indifi Technologies said, “Indifi is committed to solving the credit access issues faced by small businesses across sectors in India. Our partnership with DJUBO creates a seamless platform for hotels, as well as the data infrastructure to enable strong credit quality for lenders”.

Sankalp Goel, Co-founder, DJUBO, “We strive to deliver value beyond a regular hotel tech product. DJUBO itself is revenue-focused tech product and on average our clients using the complete DJUBO platform experience, on average, 30-40% growth in revenues. We also became premium partners with TripAdvisor to allow hotels to acquire more bookings at lower commission via TripAdvisor and are partnering with Google to provide a similar opportunity to our clients. So this partnership with Indifi is another one of our attempts to deliver meaningful opportunities for our clients that will impact their business bottom lines and help independent hoteliers in India reach their true potential.”

Image : Tarun Gulati & Sankal Goel, Co-founders DJUBO

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