AT&T U-verse Achieves First Billion-Dollar Revenue Quarter

AT&T U-verse Achieves First Billion-Dollar Revenue Quarter

Network Strategy, Aggressive Service Expansion and Better Apps and Bundles Drive Customer Response

PR Newswire -- July 23, 2010





DALLAS, July 23 /PRNewswire-FirstCall/ -- AT&T* reported the first ever billion-dollar revenue quarter for AT&T U-verse? services during the second quarter of 2010. AT&T U-verse revenue and rapid customer growth are driven by a network deployment that reaches customer homes quickly and efficiently and an all-Internet Protocol (IP) service that delivers a better customer experience.



AT&T had 209,000 U-verse TV subscriber net additions to drive the U-verse TV subscriber total to 2.5 million, up by more than 900,000 over the past year. More than 75 percent of U-verse TV customers choose a triple- or quad-play of integrated U-verse TV, Internet, home phone and/or wireless services. The average revenue per user (ARPU) for U-verse triple-play** customers was nearly $160 a month, up 13.8 percent year over year and 6.8 percent from the first quarter of 2010.



AT&T continues to expand U-verse availability in new and existing markets. The AT&T U-verse fiber network passed 25 million living units at quarter-end. AT&T has also started deploying pair bonding, a new technology that allows it to expand U-verse services to even more customers.



"We've hit this significant milestone because we continue to focus on bringing a better TV experience than cable to more and more customers," said Brian Shay, senior vice president of AT&T U-verse, AT&T Mobility and Consumer Markets. "Our fiber network strategy is helping us reach more homes faster, and customers recognize that bundling all their services with us gives them numerous benefits such as a better value and better features."



Using its advanced Internet Protocol platform, AT&T continued to make several service enhancements for U-verse TV customers during the second quarter: