SQUATS

Fittr App (backed by SQUATS, India’s fastest growing Pune-based online fitness company) has been selected for Y Combinator 2020, a US-based start-up accelerator which selects the most promising start-ups to fund from across the globe. Fittr joins the ranks of RazorPay, Meesho, and Clear tax, some of the top companies from India that have joined the Y Combinator network so far.

Y Combinator is an American seed accelerator launched in March 2005 and was used to launch over 2,000 companies including Stripe, Airbnb, Cruise Automation, DoorDash, Coin-base, Instacart, and Dropbox. The combined valuation of the top YC companies was over $155 billion. Y Combinator provides seed funding for start-ups. Founders of each start-up are invited to move to the Bay Area for the duration of their cycle. During this period, YC works intensively with them to help them realise their vision.

Mr. Jitendra Chouksey Founder SQUATS

Mr. Jitendra Chouksey, Founder, SQUATS

In the 2020 winter session, Fittr’s Founder Jitendra Chouksey will have an opportunity to share his entrepreneurial journey with leading start-up investors and successful startup founders from across the globe. The online fitness community is the only company from Pune making it to the US-based startup accelerator’s top companies list.


Speaking on being a part of the Y Combinator’s accelerator programme, Jitendra Chouksey, Founder of Fittr said, “It’s a privilege to be a part of this Y Combinator list. Accelerators like them dare to support some of the unconventional ideas and it is quite an enriching experience to simply be in the company of such individuals. I am confident that this will bring a lot of value to our platform in the form of opportunities and learning and will inspire more companies from India to apply for this programme.”

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SQUATS – the parent company of Fittr, was started in 2015 by Jitendra Chouksey as a WhatsApp group to offer fitness-related coaching. The platform ultimately envisions transforming the lives of 50 million people as they journey towards better health through diet and workouts.

About Fittr & SQUATS

Fittr logo 14102019 01

Fittr has recorded over 100,000 fitness transformations and continues to do so for its highly-engaged community of 5, 20,000 members who support each other’s goals and inspire those around them. The FITTR app has received more than 4, 00,000 downloads since September 2018, thus furthering its vision of impacting lives by providing people with the professional knowledge they need to achieve their fitness and health goals. The platform, with its focus on preventive health, implements a distinctive approach in helping its members adopt a healthy lifestyle. Fittr provides them with everything from the right knowledge to community support, mentorship and guidance by its team of 190+ consultants at each and every step.

Headquartered in Pune, SQUATS was launched in January 2016 as a community on Facebook to address the challenges in the fitness industry where misinformation, distrust, unsatisfactory results, quick-fix solutions, and fad diets are ruining the industry’s reputation. SQUATS has been profitable since its inception. Suniel Shetty, one of India’s top fitness icons, has recently become a part of the company. The company, with its focus on preventive health, implements a distinctive approach in helping its members adopt a healthy lifestyle.

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