Gurgaon headquartered Ketofy, has raised investments of $250,000 USD from prominent investors as a means to further grow the brand, as the company ramps up for their Series A.
Backed by investors which include a roster of prominent investors, which include, Alok Mittal (Ex-MD, Canaan Partners), Rohit Chanana (Founder, Sarcha Advisory), Tejinderpal Miglani (Co-founder, India Bulls).
Ketofy and its parent company, Ketofy Wellversed Health, is a consumer brand incubated by Gurgaon based sector agnostic incubator, Huddle, whose portfolio includes, promising technology startups such as Trillbit, 1Ramp, and consumer brands like Poshtick and Jade Forest, to name a few.
Ketofy is a comprehensive pantry of ultra-low-carb, ultra-low glycemic food products created from all-natural ingredients that allow people to become fit and energetic. They have bootstrapped the brand from a single product to now being the largest Keto Brand in India. So much so that the word Ketofy has become synonymous with Healthy Low Carb food that helps people feel energetic from inside by fundamentally fixing their health parameters.
“The brand Ketofy was established as an effort to create an alternate food pantry for people with weight issues, metabolic syndrome, diabetes, and hormonal issues like Thyroid”, explained, co-founder, Aanan Khurma. “The funds are essentially required to help a larger number of people to become healthier through the use of Ketofy products”, he added.
Ketofy aims to help the over 100 million people who are struggling with lifestyle issues and have the economic purchasing capacity. Currently serving over 250,000 customers since its launch in mid-March 2018, the brand is growing at an average rate of 32% month on month.
The ultra-low carb food regime that Ketofy is built on is a very powerful tool to fix catering to the humongous market of people seeking healthy weight loss, becoming lean and fit, effective management of pre-diabetes and diabetes through natural food, fixing hormonal issues like Thyroid and achieving an energetic lifestyle.
Ketofy comes out of a fundamental shift in the way health food is manufactured. The parent Company of Ketofy Wellversed Health is said to be working towards a manufacturing technology to customize production without altering machinery.
Commenting on this approach, Huddle co-founder, Sanil Sachar, stated, “this unique manufacturing framework allows personalization of food in accordance with clinical, dietary and physiological demands of particular demography, while ensuring that Ketofy continues their growth in a steady manner continuing the impact it is creating.”
Ranked as the top Keto brand in the country, they are strategizing means of engaging their target audience with products that stick to taste and quality that is helping them scale, as they shape up for their larger growth.
Ketofy is a complete pantry of healthy ultra-low-carb food products that help to fix the root causes of the modern lifestyle health conditions like weight issues, obesity, sugar regulation, pre-diabetes & diabetes, insulin resistance, thyroid and metabolic syndrome.
Ketofy is the largest low carb, low glycemic food product brand in India to an extent that the word Ketofy has become synonymous with a healthy how carb diet. It’s ideal for people who want to be healthy from inside and fit from outside.
The Ketofy Approach does not require people to change their existing dietary patterns and desires in order to conform to the low carb regime. The complete product offering allows people to keep eating what they enjoy the most and still reap numerous health benefits of a natural low carb paradigm.
All Ketofy Products are crafted using specialized proprietary processes without the use of any refined sugar or harmful ingredients like gluten (wheat protein), sucralose, maltitol, or any other kind of additives/preservatives.