B2B Commerce startup, today announced its expansion to North and East India, adding 5 cities under its belt. The startup aims to empower over 5,00,000 physical retail stores through its tech platform, allowing them to effectively compete with e-commerce giants. Arzooo’s flagship category is consumer electronics retail; however, the company plans to expand to other categories too by 2020.

Arzooo Go Store empowers its partner stores to overcome Selection and Pricing issues of a physical retail and thus, offer huge edge on inventory selection, price and faster delivery to its customer, with guaranteed increased earnings.

Khushnud Khan, Co-founder and CEO of says, “In the last one year we have grown from INR 2 cr to INR 200 crores sales run rate on our platform. Arzooo owes this growth to it’s Unique Tech platform and our retail partners who put initial trust on Arzooo to grow their sales and profitability.”

Early this year, had raised $1mn in pre-series A funding led by Middle east’s Jabbar Internet Group. Apart from investing in technology, the funds are being utilized for Arzooo’s expansion. Arzooo is founded, Khushnud Khan and Rishi Raj Rathore who are ex-Flipkart colleagues and IIT Kharagpur alumni.

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