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Hike Messenger, a cross-platform instant messaging service for smartphones from India, on Friday announced the acquisition of Bengaluru-based startup Creo, a smartphone and media streaming technology startup Creo.

Notably, Creo was IndianWeb2’s pick for 2016’s most innovative startups from Bengaluru.

The startup which has, last year, launched its flagship product – Mark 1, an Android-based smartphone device, is founded by Sai Srinivas Kiran G and Shubham Malhotra in December 2013. Hike started associating with Creo as the company became part of a mentoring programme run by Hike CEO and founder Kavin Bharti Mittal (in pic above).

Creo acquired by Hike

In the past, the startup has also launched hardware products that include streaming media dongles (Teewee) and smartphones.

According to the Hike spokesperson, “The Creo team will begin work on a developer platform to enable third party developers to build services on the Hike platform”

“To build our next product, we need all the focus and good luck we can. Owing to this, we will no longer be making new CREO Mark1 devices or releasing any software updates,” announced Creo, on its website.

The company further added – “The Creo customer helpline, the CREO Facebook page and Twitter handles will also be available until 1st March 2018.”

The Creo team constitutes over 50 members and what will happen to the team is still to be announced by the companies.

Hike Messenger, which started operation in 2012, has now acquired a user base of over 100 million in January 2016. In August 2016, Hike raised its fourth round of funding of $175 million led by Tencent and Foxconn at a valuation of $1.4 billion, making it the fastest company in the India to attain a valuation of $1 billion.

Today, Hike has over 300 employees spread across two offices in Delhi and Bengaluru.

Top Image – Hike CEO-Founder Kavin Bharti Mittal

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