Freshdesk Inc., one of India’s most well-funded and valuable Software as a Service (SaaS) startups, has rebranded itself as Freshworks Inc., a new umbrella brand that will bring together the company’s growing suite of business software. Following breakout growth of the company’s customer support software, and the introduction of new products for IT Service Management (ITSM), customer relationship management (CRM) and cloud-based call centers, Freshworks products are designed to help companies better engage and communicate with their customers and employees.

Freshworks brings together a suite of products for businesses, including:

Freshdesk: a multichannel customer support helpdesk which allows organizations to collaborate and support their customers through email, phone, websites, forums and social media.
Freshservice: a cloud-based service desk and IT Service Management solution to address the growing complexity of teams’ IT support needs through a simple but powerful interface.
Freshsales: a full-featured CRM solution for sales teams handling high-velocity leads.
Freshcaller: A fully functional call center on the cloud

“In 2010, we started Freshdesk as a “fresh helpdesk” with a dream to make a dent in the world of customer support. While Freshdesk continued to grow exponentially, as a company, we moved beyond customer service by offering innovative products in the ITSM and CRM domains. As we expand our vision and build more exciting products, we felt that this was the right time to create a new brand that would allow us to tell our multi-product story better,” said Girish Mathrubootham, CEO & Founder of Freshworks.

Adopted by over 100,000 companies in 145 countries, Freshworks’ mission is exactly this – to help companies better engage and communicate with their customers and employees with refreshing business software that is easy-to-use, feature-packed and accessible to businesses of all sizes. Whether you are a company looking to share customer data and insights across your sales and support teams or quickly onboard and set-up new employees, Freshworks’ integrated software products ensure all teams are all working together in sync. In addition to being fully-featured, all of Freshworks’ products come with free support over email and phone, making them attractive for businesses looking for value against more expensive alternatives.

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The stakes for providing a superior customer experience have never been higher. Data shows that 82% of customers stopped doing business with a company due to poor customer experience in 2016. At the same time, providing a seamless experience means looking at the full customer lifecycle, from sales to support. As internal teams become more integrated, these can no longer happen in silos. This is the problem that Freshworks has set out to solve.

Now, precisely six years after launching Freshdesk, Freshworks has become a global, award-winning SaaS powerhouse with five offices in Chennai, San Bruno, London, Sydney and Berlin.

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