New Delhi-based child healthcare startup Babygogo which is owned and operated by AddoDoc Technologies Pvt Ltd, has raised $300,000 (Rs. 2 crore) in seed funding from a clutch of angel investors including Rajul Garg, a veteran in healthcare investment. Rajul Garg has also invested money in Qikwell, HealthKart & Cygnus Medicare earlier.
“We will use the money to build deep tech and analytical engine. We want to deliver the content to parents, that is tailor-made for their kid’s health care. Some part of money will be utilized in exploring new channels of digital marketing,” the startup said.
Other investors who participated in the round include Dr Aniruddha Malpani, IVF specialist from Mumbai and an angel investor; Daljit Singh, President of Fortis Healthcare; Aditya Vij, ex-CEO of Fortis Healthcare; Salil Kapoor, ex-COO, DishTV; Dr Kishore Kumar, Founder & Chairman, Cloud Nine Hospitals; Ashu Agarwal, Director, BW Accelerate; Ashish Tulsian, Founder, Posist; Afsal Salu, Founder Delyver; Dr Shuchin Bajaj, founder of Cygnus Hospitals; Dr Ritesh Malik, founder of Innov8.
Babygogo is a community of parents and doctors where everyone help new parents. The venture is trying to solve the problem with help of technology so that right information about child health care can be provided to parents at the time when they need it most.
In current version, parents can read helpful articles on baby food, health and day-to-day care. Parents can ask their questions within app and experienced parents & doctors answer them.
Apart from Q/A and articles, a parent can record & track their child growth, save health records in app, tele-consult pediatric, book appointment with their doctor and get vaccination reminders.
Siddhartha Ahluwalia, Sowrab NRS and Satyadeep Karnati, founded AddoDoc (the parent company of Babygogo), a platform for doctors to help them manage patient data. Doctors were able to feed patient records into the system, keep track of their visits & medicines and send appointment reminders through SMS.
The team enabled patients to call doctors through their system where patients could directly call their doctor without even knowing the doctor’s number.
In October 2015, team launched Babygogo mobile app for parents where they could access their baby’s vaccination details, appointment records and growth chart. It becomes easy for parents to book appointment and call their doctor through the app.
The startup is also making a team of in-house experts on child health to help pregnant women and mothers. The health advice will be delivered to parents according to their child needs. For example, a kid of 2 years having low weight and asthma would receive help from experts on how to increase weight and build stronger lungs.
Other players which are operating in the same space include Practo which raised $90 million; Lybrate secured $10 million in 2015; My Child App raised $100,000 in January and parenting app BabyBerry secured $1 million in angel funding from a bunch of investors in February this year.