Gurgaon-based Bite Club, a mobile first marketplace of chef-prepared wholesome meals run by Ecstasy E-Ordering Pvt. Ltd, has raised an undisclosed amount in a pre-Series A round of funding from growX ventures, an early stage fund based in New Delhi. The Phoenix Fund via Enablers and existing investors Powai Lake Ventures also participated in the round.
The startup will utilize the freshly raised funds in expanding its footprint in the national capital region and introduce more product categories.
Bite Club was founded in 2014 by Prateek Agarwal, Aushim Krishan and Siddharth Sharma. While Agarwal and Krishan are IIT Kharagpur alumni, Sharma did his higher studies from Nanyang Technological University, Singapore.
Bite Club is essentially a food-tech-logistics startup that’s offers a high quality handmade meals prepared by Chefs on the table with mobile based ordering, swift delivery and daily changing menu. It operates as a managed marketplace connecting people who cook great food directly with consumers. The startup works on a revenue-share basis with the chefs/cooks.
Bite Club currently serves lunch and dinner in corporate and residential areas of New Gurgaon. The startup claims to have served over 1,00,000 meals so far and currently delivers almost 1,000 meals a day.
The startup last raised $500,000 (Rs.3.1 crore) in seed funding from Powai Lake Ventures and a few angel investors including Aneesh Reddy, co-founder and chief executive officer at Capillary Technologies; Goibibo Group founder Ashish Kashyap; and Alok Mittal in
“With the current round of funding, we are looking to go deeper into the current market, improving efficiency, building a strong platform for growth and introducing newer products,” said Ashish Taneja, managing director at growX Ventures.