Reynolds and Reynolds Launches New Website Themes for All Scion Dealerships

Scion Dealers with Websites from Reynolds Web Solutions Also Receive Dealer Interactive Themes, Improved Accessory Pricing Tool, and Free Call Tracking

PR Newswire — September 15, 2010

DAYTON, Ohio, Sept. 15 /PRNewswire/ — The Reynolds and Reynolds Company today announced the addition of two new dealership website themes for all Scion dealers in North America. These two new website themes are available to all Scion dealerships, regardless of their website provider. The new themes enable Scion dealerships to update the look of their websites in a contemporary manner consistent with Scion branding.

Reynolds and Reynolds is the exclusive website template designer and preferred website vendor for the Scion brand.

“We have worked hand-in-hand with the marketing team at Scion to help ensure these new website themes work to reinforce the Scion brand and are attractive to both dealers and consumers,” said Trey Hiers, vice president, Corporate Marketing, for Reynolds. “These new themes provide dealers with fresh options for updating the look-and-feel of their dealership website and making it more appealing to consumers shopping for a car or making a service appointment online.”

Additionally, Scion dealerships whose website is powered by WebMakerX? 2.0 from Reynolds Web Solutions receive an additional benefit: Dealer Interactive themes. These themes enable dealers to choose the car color, font color, and background color and images on the site that best match their dealership branding and marketing strategy.

Additional benefits for Scion dealers with WebMakerX 2.0 websites include:

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