Press Release

aisle411 Appoints Software Industry Veteran Hal Gentry to Board of Directors


aisle411 Appoints Software Industry Veteran Hal Gentry to Board of Directors

Serial Entrepreneur to Provide Corporate Guidance as Company Gains Momentum

PR Newswire — July 22, 2010

ST. LOUIS, July 22 /PRNewswire/ — aisle411, the premiere mobile retail navigation service that helps shoppers find what they are looking for and get rewarded for it, today announced the appointment of Hal Gentry to its Board of Directors. In this role, Mr. Gentry will provide strategic guidance on the company’s corporate vision and technology innovation.

Mr. Gentry has more than 25 years experience building global software start-up companies. He was the founder and CEO of Gentry Systems, a global software company that provided Geographic Information Systems and Outage Management software to over 400 electric utilities worldwide. In 2001, Gentry Systems was acquired by Autodesk, where Mr. Gentry served as Director of Utility Strategies. Mr. Gentry was later a co-founder and CEO of GridLogix, a software company that focused on energy savings applications for the building automation industry. GridLogix was acquired by Johnson Controls in 2008.

aisle411 enables anyone with a mobile phone to find products and promotions quickly and easily in retail stores. With sophisticated interactive voice technology or dynamic SMS text messaging, and a forthcoming iPhone application and Mobile Web support, aisle411 offers a unique in-store search and comprehensive mobile retail shopping solution.

“Hal Gentry is an experienced leader with a proven record of establishing successful companies that provide unique value,” said Nathan Pettyjohn, CEO, aisle411. “His depth of experience will add to the strength and vision of the board. We are excited and honored to welcome Hal to the aisle411 team.”

Mr. Gentry received his BA in Computer Science from Southern Illinois University – Edwardsville, where he serves on the Advisory Board for the School of Engineering and Computer Science. He is currently an angel investor and member of the St. Louis Arch Angels, as well as a board member and mentor for several early stage businesses.

About aisle411

Founded in 2008, aisle411 was first to market with a product search service using retail product location information to help consumers save time and money. aisle411 provides comprehensive product information to consumers via voice and text technologies with support for an iPhone App, Mobile Web and Interactive Voice coming this fall. Headquartered in St. Louis, Missouri, this innovative market leader is positioned for rapid growth across retail locations in the U.S. and internationally.

SOURCE aisle411

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