Gaadi.com is new innovative complete Car Portal in India that initiated a new web 2.0 wave in India's automobile sector along with its niche online market. The portal is clean, well formatted and loaded with dynamic features unlike to other auto websites in India and the varieties of car brands are just sufficient to get user engaged into it. Gaadi.com lets users research about cars of any brand in India or foreign make from Maruti to Maybach and from Bentley to Volkswagen, the content are user generated in form of reviews, discussions or comments and others in form of latest news, updates on Cars. The features that made Gaddi.com, a complete portal on cars in India are varieties of way through which users can engage in it and not just see and go stagnant site. Features that are USPs are - Research and Reviews on cars are splits intelligently into options to choose from, Pictures/ Wallpapers of Cars (exterior/ interior), resource of car dealers/ Insurance for users, discussion forum and MyCar option for registered users to put their cars profiled as they do for themselves on Facebook or Orkut, and evenmore make albums of car photos, favorites and reminders of their insurance ...