Ask.com had a new launched site just a month back called Ask.com/deals, which is nothing more than a shopping aggregator site to find and buy best bargained products online. Now for this Holiday season and with Halloween coming-up, Ask.com come up with new advertising model to propagate its product Ask deals. Askdeals.com is a new microsite that show some videos of users which actually a new interactive way of viral marketing where users can record their own videos with ask jingle/tune in background and which would be shown on Askdeal microsite and can even get posted on facebook in ones' news feed so that friends can see videos through link back to askdeals.com site. A cool and smart way to propagate the askdeals.com through social networking medium and catch up the crowd. The site might not have great USP but the interactive advertising strategy is pretty much impressive.

Zimblee, an Indian Startup from Pune has launched as a tool to create an online ad and promote company or even blog, social networking page, or favorite charitable cause within a social network like Facebook. Zimblee is a web-based self-service ad creator platform and apparently world’s first truly custom online ad creator tool designed for advertisers, agencies, and small business owners. Zimblee has intuitive interface, point and click, drag and drop customization tools enable first-time users as well as experienced marketers to create professional, effective and fully customized display ads for the internet efficiently and affordably. Users can upload logos and images of their choice through built in library. Moreover, the tool has patent pending platform that allows a user to not only create a display ad, but also promote their company, blog, favorite charitable cause, or personal page within a social network. The ability to launch a Zimblee custom ad to a social network provides the marketer with an new medium for advertising. The Zimblee application for social networks is a first of its kind in online advertising. Zimblee is a Yureekah Inc. Company founded by Vishal Sharma and Devaraj Southworth, serial entrepreneurs with backgrounds in media and consulting. The Company recently secured a round of ...

Qoof, a video commerce platform company has introduces a Video Widget solution for all those ecommerce websites, companies that perform buying, purchasing, shopping cart actions. The widget is flash-based embeddable video presentation that provide all product information, consumer communications, and purchase steps are also conducted using the widget only. Qoof Widget is the first customized video commerce widget that work towards a sales & revenue. Along with ecommerce websites it is also a video solution for the affiliate industry, which affiliates can use as embeddable videos which is more informative and thus increase their commissions instead of just text and banner ads. The company apparently claimed to reduced fraudulent click-throughs unlike to other popular ad systems with full integration with back-end systems. In addition to this, the widget have prominent features such as detailed historical and real time reporting, click to call via VOIP, Skype, land line, and chat, text reviews/ comments, post to publisher site, share and print. Moreover, for customized look of widget Qoof also provide features such as lead generation through online forms, surveys with check and text boxes, consumer feedback and customer relations. Qoof has been selected for the final round in the Embeddable Widgets Category of Mashable’s Open Web ...