A top notch video sharing and entertainment portal from France – DailyMotion is set to arrive in India for online video sharing activity in Indian web market. A DailyMotion website user can discover, upload and embed videos online through the site, that obviously include user generated content in form of videos, the france based website would share market with strong contender such as YouTube India, AOL India Videos, MSN India Videos and also Metacafe that too have strong user base in India.
To compete with others in online video market DailyMotion has tied-up with Hungama entertainment firm which have strong base with over 250 deals with media and entertainment companies to let their content travel through various digital platforms. Hungama Mobile will act as a anchor partner cum Business associate in Indian operations as company has no plans to set up the physical presence in India, Hungama Mobile will deal with all content manipulation activities in India.
Moreover Dailymotion.com has tied with Eros , Mid-Day and Bollywood Hungama which deals in entertainment, news and movie content repectively, wherein their content will be available on DailyMotion platform, the company is also close to deals with news channels such as NDTV, Aaj Tak and Star Network.
Metacafe would be giving a strong competition to DailyMotion apart from YouTube ( no doubt most visited) despite of the fact that DailyMotion has more reach worldwide in terms of daily unique visitors than MetaCafe or even TruVeo, nevertheless India is one of the nation having strong user base and visitors coming from.
The company also planned to take its video sharing activity to be consumed through mobile which is said to be rising in India.